Adam J. Berinsky, "Political Rumors: Why We Accept Misinformation and How to Fight It" (Princeton UP, 2023)

6 Apr 2025 · 41 min
Episode

6 Apr 2025 · 41 min

0:00

In this New Books Network interview, MIT political scientist Adam J. Berinsky discusses his 2023 Princeton University Press book Political Rumors: Why We Accept Misinformation and How to Fight It. He begins by tracing the origins of his research to early‑2000s rumors about President Obama’s citizenship, “death panels,” and long‑standing conspiracy theories. Berinsky defines political rumors as socially transmitted, unsupported claims that spread via word‑of‑mouth and digital media. He identifies two primary drivers of belief: a personality‑based conspiratorial tendency and partisan bias—people are more likely to accept rumors that target the opposing party. He argues that the modern media environment makes rumors more visible (incidental exposure) and that elite actors—politicians, media figures, interest‑group leaders—play a crucial role in amplifying them. Empirical work in the United States shows Republicans are more likely to share and believe misinformation, a pattern he attributes to elite communication strategies rather than inherent gullibility. Berinsky critiques the “fact‑checker” approach, arguing that the messenger matters as much as the message; he proposes separating the source of evidence from the messenger, using trusted local or cross‑partisan figures to convey corrections. He also notes the limits of single‑solution interventions and advocates combining strategies such as pre‑bunking, audience‑specific messengers, and media‑literacy training. The conversation turns to the broader democratic impact of rumors, the ethical question of “elite rumors,” and the difficulty of getting politicians to stop using misinformation for political gain. Berinsky ends on a cautiously hopeful note, pointing to historical cycles of democratic decline and renewal and emphasizing the need for both citizen engagement and better‑behaved elites.

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