Adam KayRevenue executive, experienced in scaling early stage startups, fundraising and hiring and developing world-class teams

9 Bad Sales Habits - Part 1

Name: 9 Bad Sales Habits - Part 1
Uploaded: 2023-09-08T20:06:12+00:00
Duration: 35 s
Channel: Adam Kay
Description: Short guidance video listing nine bad sales habits; this chunk presents the first four: (1) selling product features instead of addressing customer pain…

8 Sept 2023 · 1 min

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0:35

Short guidance video listing nine bad sales habits; this chunk presents the first four: (1) selling product features instead of addressing customer pain (customers buy pain relief), (2) expecting the customer to lead the sales process — instead, propose the next step, (3) "demo creep" — showing too much of the product; focus on the vital few features, and (4) premature negotiation — only negotiate price when it's the final unresolved issue before close.

Chapters

Here are nine bad sales habits that will keep you poor. Number one Selling product instead of pain. Write this down. People buy for pain relief, not to get your products benefits. Number two Expecting the customer to lead sales is an act of leadership. Propose the next step. Don't look to your customer to do it. 3. Demo creep. Salespeople present way too much of their product. Leave off the trivial many, focus on the vital few. 3. 4. Premature negotiation. You should only be negotiating on price until price is the final issue that needs resolved before you close the deal.