
Adam Greenberg and a guest discuss YouTube economics, Casey Neistat's upcoming keynote at John Molson on April 7th, and Adam's 10-month vegan journey. They explore whether social media amplifies or fabricates reality, balance parenting with content creation, and walk through making polished videos in iMovie.
Chapters
Broken Word round 3.
Let's do this. It is wrong.
Yeah, so sick.
3 haircuts.
3 haircuts. But we actually, we skipped like—
yeah, we did. We skipped it like 2 right after the first.
Yeah, exactly. We weren't sure because we did it and then we were like, no one's gonna watch this. Yeah, but then people are watching. So many people.
I think it's because we're handsome.
I would say that's exactly why. Yeah.
I believe most of our viewers are women.
Accurate. Very accurate.
So what is this event you're doing?
I'm doing—
You're going to be speaking too.
Yeah, I'm hosting the whole thing. It's an influencer event. It's called that.
Oh, so like a social media forum?
Exactly. Well, just like, you know, people that are doing cool stuff, literally.
Okay. So why are you in it? Yeah, exactly.
And it's featuring the keynote speaker is Casey Neistat. So Casey Neistat is here. Huge YouTuber. I've been following him for years. So if like, for me personally, it's like, who's a barber that you have like looked up to forever?
Oh, the Bloody Butcher, Rob.
You know, so like, it's literally like the Bloody Butcher doing an event and you getting to host that event, chat with him, You know? Yeah, that's cool.
And where's it gonna be?
Uh, it's at John Molson.
Oh, really? Yeah.
Oh, so it's for—
it's for—
yeah, it's a recording event.
Okay, very cool.
And, uh, it's April 7th. I'm hyped.
Isn't it crazy?
I'm so hyped.
How people are making money on YouTube, like how this— like these— well, social media in general.
Man, it's—
just because you have followers. Yeah, it's like you technically don't have a career per se. Well, like, there's this girl that my daughter watches. She opens Kinder Surprise eggs. Yeah.
Okay, so all her videos are like 300 million views plus. Yeah, so I remember hearing like an interesting comparison, um, I forget from who, but they were talking about, you know, like YouTubers and also like Just the concept of like, we walk around with our phones like this, okay, you know, like that's not a thing that existed. But they were like, okay, if you want to compare it to, you know, ludicrous or lucrative kind of careers, like who decided that a big strong guy that could put a basketball in a ring like this.
Yeah, should be paid $20 million, right?
So like, that in itself is like a skill that—
yeah, it's a skill. Again, it's a messed up— yeah, oh, 100%. So a person that like, uh, I don't know, helps doctors in an emergency room where someone can lose their life, like, you're gonna get $60,000.
Yeah, yeah. You that you get the baseball, that, that for me building my career as an entertainer. That's always been something that's so hard for me to wrap my head around. It's like, how can I work 1 hour? And you know, like, when you're a freelance contractor, when you're a videographer, when you're an MC, when you're all these creative things, the scale is very different, you know? If I was paid like per hour, it would be nothing. But I'm paid per event or whatever it is. So comparatively, for doctors, if you want to talk about them, like, you look at their schedule and their hours, and not only that, but the gravity of their career and how important they are, and you, you really start to think like, whoa, What's happening here?
Well, you used to— well, okay, as a kid, we'd get yelled at if we played too much video games or if you're watching TV too long. Today it's almost like if you don't, you can make a career of this one day. You can actually make a career just like videotaping yourself doing this.
People are on live on Twitch playing video games, making all the money.
By just people watching them play video games?
Yeah.
What does that say as a society though? Like, what's— what's become entertainment?
Entertainment has become less because— I don't want to say less, but like, it's become less standardized. It's become less big mainstream, you know? Even if, for example, you look at like Will Smith, right? Yeah, Will Smith had the biggest career in started with music, went to TV, killed it in movies, had like the huge Hollywood life for years and years and years, and now he just started a YouTube channel.
Yeah, and he's killing it.
Yeah, because he's like taking his power—
he's got the popularity, right?
Yeah, but not only that, I've also been doing, you know, a lot of research online about him and his new venture and whatever. And the reason why he's so successful with it right now is because he's approaching it just like everyone else is approaching it. He's like learning it. He's doing it like from the bottom, not from the top, you know. Of course, like his experience are all in like Australia and traveling and crazy, you know, awesome luxurious things, but he's still approaching it from like somebody that's just in their bedroom starting out, you know. It's, it's his its equivalent if you were to start vlogging on YouTube. That's the way it looks.
The way it looks, but okay.
Oh no, no, no.
Yeah, he still has the following, right? Yeah, of course. Like when you have right out of the gate 10 million people watching.
Yeah, if he didn't have the following, then he wouldn't be— Yeah, no, of course. But that's, I think that's the way the industry's gonna start to flip is like people are going to realize that like Will Smith is making more off his YouTube channel than like getting paid for a movie. Really? Well, not yet, but it has that potential for sure. Really? 100%.
Yeah, so, um, it has that potential to be that successful.
Yeah. Oh, 100%. See, to me, again, and I don't think I'm losing for a month.
But I still can't wrap my head around, you know what I mean? How people can make so much money. Like I said, this girl with the Kinder Eggs, how's my daughter so like intrigued? And you never see her face, all you see is her hands unwrapping these eggs. Yeah, it's the most annoying voice she's got, like, you know, but it's the best thing for the kids. Are like just like glued to it.
Yeah.
And now she got my 2-year-old into it. Like, she wants, like, every time she's got like, oh, eggs, eggs.
So does she watch other YouTubers as well, or it's just this one?
It's like, and how old is she? She's 6. 6, she's gonna be 7. I don't know how it works, like, but she'll start with the Kinder Eggs, and then I guess, you know, like, if you like that, you'll like this. Yeah, so she gets into other things like that. Yeah, but the eggs is still always her favorite. And she's been watching it for at least 3 years.
You know, there, there was a toy specifically designed for like the unwrapping factor because this toy company, this, this toy designer, he realized that part of the big attraction with toys now was unwrapping.
Yeah, yeah, exactly. Yeah, yeah, everything is in its own pack.
Exactly. Yeah, like it was done, it was structured specifically for the YouTube generation.
So my wife, when my daughter got really into this like opening eggs, watching this girl open eggs, she's like, I can't believe how much— I was on a flight and you know like how Air Canada has a documentary channel as well, you can watch movies or documentaries. So I started watching this documentary on the 10-year anniversary of YouTube.
Right.
And like, I think the— top 5. This girl was one of them.
Really?
Kinder Egg girl.
Yeah.
So I was telling my wife this. I'm like, she must be making like serious bank doing this. She's like, we should do something too, you know, for the kids. And it's like, like, uh, maybe something along the lines of vegetables. I don't know. I don't think you're getting what intrigues kids.
No, but you know, yo, you know what, like no joke, it's actually a really smart idea. This 6-year-old vegan? No, bro, like, like, like she's like preparing her own meals with her mom or whatever, you know, like it's like that's an idea that could blow up. 100%. To me, like, again, I would not think that, you know, but like, man, think about how niche. So I've been vegan now 10 months.
Like, only 10 months?
Yeah, I thought it was longer than that. Nah, only 10 months.
Really?
Yeah, but even since being vegan, like, it's even opened other opportunities, like, for branding and marketing purposes, you know? I'm not saying that that's a reason why I'm doing it, because it's not at all, but like, it's another signature kind of trait at this moment. Soon enough it'll be more normal than anything else. It'll get more mainstream. Yeah, I mean, it already is, but like Like, well, it's kind of like everything.
I feel like, you know, being vegetarian was, when I was growing up, a big thing.
Oh, 100%.
Not being a vegetarian, it's nothing. It's like nothing.
Yeah, like if you're not vegan, yeah, it's more, yeah, it's more likely than not.
Yeah, cool. You're only, you're only a vegetarian?
Yeah. Oh, what, you're not gonna do the whole thing, bro? Literally like the last the way people sound when they're eating. Yeah.
What's the difference between— what's a vegan?
Hey, how are you? There you go.
Hey, I listened to you.
Yeah, there you go. Um, being vegan is somebody who doesn't I don't eat any animal products, and I'm for the most part whole foods plant-based, which means I try to limit as much as possible even processed foods, you know.
Well, what would be processed that's not like meat-based?
Processed, that's not— so like, so like for example, every now and then I have— no, not cheese, because cheese is She's still meat. She's still animal product.
Okay, so it's dairy.
No. So no dairy, no eggs, no meat, no chicken, no fish. Nothing. Wake up in the morning, have the same breakfast pretty much every morning.
Can you drink coffee?
No. Well, I could. I just don't drink coffee.
Would fall in the category of vegan?
Yeah. It's coffee beans, you know? But so yeah, I wake up in the morning, have 2 pieces of whole grain toast, half an avocado spread like as if it's like, you know, butter or peanut butter or whatever, and some cherry tomatoes on top, some grapes. That's my breakfast. Then lunch, like meals, you know, could vary between like a salad Or like vegan chili, so just no meat in the chili, you know, it's all beans and chickpeas and tomato and, you know, that kind of stuff. Soups, lots of soups. Stir-fry with soy, like with tofu. And then like, you know, some restaurants that I eat at It's like Copper Branch. Copper Branch is—
oh my God, have you ever had that mushroom, man? How good is that?
So Copper Branch— I'm releasing a video with Copper Branch like shortly. It's great. Copper Branch was one of the reasons that like made it easier for me to transition to plant-based because I was like, if I need something, well, it's— oh, Yeah, yeah, of course. If I need something, it's kind of like that opportunity to like, you know, not that it's like fast food, but it's kind of like going to a restaurant and getting that. But man, there's so many things around Montreal. Falafel Saint-Jacques is vegan. There's other restaurants like I have like Mandi Salad over a lot, you know.
Yeah, a salad, I guess, would be—
yeah, with their mock chicken. It's shiitake mushroom, tastes like chicken, you know.
Did you find that funny though? Like, in order— yeah, that they have— yeah, meat-flavored—
yeah, but you know what, well, it's interesting because now at this point, I believe if I took like a bite of chicken, I would like it less than that.
You would like real chicken less?
Yeah.
Well, let's be honest, looking at raw meat is disgusting.
Oh, 100%. But honestly, that's not the reason why I'm doing it at all, man. I actually— what was your purpose? Just health. Like, I want to be able to have kids, you know, at some point in the near future and like be able to pick them up and put them down and play around with them and get on the floor and get up and, you know? Okay. Like, you as a dad, you know that life, you know? So like, literally, like, like, for me, 10 months ago, when I was 65 pounds heavier, to get something from this bottom drawer would have been a pain in the ass. Literally. Yeah, you know? I, I—
look, I can't relate to this.
No, yeah, of course. But I could imagine, like, for me, I always saw like big people as so uncomfortable.
Yeah, it just seems really—
Man, imagine, imagine, you know, you have— how many kids do you have now?
3.
Imagine you had to do that.
Imagine I didn't have any.
Yeah, no, yeah, yeah, no. So you have a 6-year-old, you have a 2-year-old, yeah, 6-month-old. Okay. In total, like, how much does your daughter weigh?
My older one? I don't know, maybe about 40 pounds.
Okay, so imagine you're 40—
40—
uh, imagine, imagine you're— yeah, so imagine your 6-year-old and your 2-year-old on your body the whole time.
Like, dude, it's exhausting now.
Yeah, yeah, of course. Decent shape, right? So like, imagine that on your body while you're tending to your newborn. And like going to pick them up, and like literally, like that's what it is, you know? You go with like, the barbershop is attached to a gym. You go pick up a 65-pound weight.
Carry it with you all day.
And just like put it on your shoulder. You're dead.
Yeah, yeah, yeah.
And for me, it's not even so much when I like lose the weight, I feel the more energy or whatever.
It's when I, you know, and now losing weight, it's not so much the weight. It's like you said, it's eating healthy. Yeah, huge difference with feeling good, right? Like, uh, when you used to eat meat. Yeah, like I still—
if I'll have bacon in the morning, right, ass all day. You have a steak at night, you wake up in the middle of the night, you're sweating. Yeah, you're crying. Diarrhea everywhere. Yeah, yeah, yeah, you know, but, but For me, food, like, I used to be cool with that feeling after. I used to be like, yo, I don't care. I just want that glorious steak. That was the meaningful moment for me, was eating it, enjoying it, you know? I didn't care how I felt after. That was a big part of like how I had to transition into being vegan, is like, think about how you're feeling after. And we'll take that into account because you love food. Oh, I love it. Like, I could scroll through Instagram, dude, I remember, like, no, I stumbled upon Salt Bae or like Matty Matheson or like this guy, uh, Alvin whatever, he makes burgers. Like, bro, I still watch all these shows and I like, I pass by like a beautiful steak roast beef or an amazing burger, and I'm just like, oh my God, that is the best looking thing in the world to me, but I don't want to eat it. It's like art to me.
Okay.
It's become full-out art. It's crazy. It's like—
I have such a thing with taste. Like, for me, it's— I just— that's the— like, I love looking at food.
Yeah.
To me, it's I look at food and I know what it tastes like. That's what I enjoy, the taste.
So now when I, when I, when I look at meat, I don't see taste. I see like it's attractive to my eyes but not to my mouth.
Yeah, see, that's what I find impressive, you know, that you transitioned.
Yeah, it's, which is so crazy because like I literally used to live for the that.
So, so, when you're not like art, do you have like really cool like paintings in your house?
Not yet, not yet. But it literally like, you know, I collect—
that could be cool.
I, I collect sneakers, you know. It's like, it's the same, it's the same kind of feeling for me there. I have so many shoes just sitting in the box. Everyone's like, man, how don't you wear your shoes? I'm like, cuz they're literally art for me. Like, I never need to wear them to get the satisfaction That's wild to me.
Yeah, I'm so not like that.
No. Well, you don't collect anything, or—
I collect kids.
Yeah, bro, you're on it. You're on a mission. What's it like? You know, it's funny, I actually like—
you have 3 kids?
Yeah.
You see my Instagram? Yeah, yeah. I don't post— I'm telling you, I don't post a quarter of the stuff that goes on in my house.
Man, it's so great. It's nonstop.
I'll find her, Dad, you got to come upstairs. Like, yes, I go upstairs, got makeup all over her face, or she's clogged the toilet with toilet paper. It's just nonstop. Wakes up in the morning. I feel going to bed, the only time my wife and I have alone is after everyone's in bed, right? And the little guy, he'll fall asleep, but he's with us, right? He's 6 months, so he'll fall asleep and he's with us. And then within minutes of us being alone, we're exhausted, right? So you want to pass out.
Yeah.
And I feel like that's when I was like, blink, and then my daughter is up again, right? And she's like screaming.
It's a marathon. It's, it's, it's constant.
See, that's where you say, like, where I hear what you're saying, like, I want the energy.
Yeah.
Because kids are— there's no off switch.
There's not.
There's no off switch. You have a busy week at the office coming home, it doesn't matter.
Yeah.
Bring it off, you're home, you're good. Kids, it's— you have a busy week at the office, you come home, and then their second job starts.
Yeah, of course.
I think you still want to have a relationship with your wife and you try to do stuff with her, but it's like, it's exhausting. We went out, um, last Saturday for a friend's birthday, and the sitter came early. Yeah, I honestly wanted to cancel the, the dinner and just go to a hotel. And not even for sex.
Yeah, no, just to chill.
I wanted seperate rooms and like you sleep in yours, I'll sleep in mine, wake each other up in about 4 hours.
Yeah, yeah, yeah, just like, just chilling.
I just wanted to sleep. Oh man, I was— even with the time change, I was so excited that the time change felt like I slept an extra hour, you know, because normally I'm up at 6, but not 7. I was like, oh, I'm feeling good, you know, we're up at 7 today.
Do you ever like— so you said you post like a quarter of, you know, what— well, I mean, it's probably way less than a quarter, actually. Way less than a quarter. But like, do you ever like film something and you're like, ooh, maybe I shouldn't put this out?
You know, my wife did actually, and I told her not to post it.
Really?
Okay, so my daughter, she's in French school and she has dictée every Friday. So dictée is you got to learn the words that you—
now just keep in mind Everyone's watching, right? Right.
That's why I want to clarify.
Yeah, yeah, exactly.
Clarify what you had seen on Facebook. So my daughter, she's 6 going on 7. She— her attention span is like minimal, right? She wanders off. But of course she's super bright. If you actually apply yourself, she can really get it, right? So she was saying— I would say the word, she had to spell the word. Yeah, but I see her, she's like, uh, Yeah, like who cares? But 5 minutes ago you got this word. How do you not have it now? So I know you're just messing with me. So I got a— I had a joke.
I made a fist.
I'm like, I can get it wrong, I'm gonna knock her out.
So spell—
I forget the word, whatever it was. Morning, Marlo. I spell it and she's like, no, that's not it.
You're wrong, I'm gonna knock you. I'm gonna knock you.
And she's like, and she spells it again. And she's missing one letter.
What is it? What is it?
And she gets it. And then, okay, we laugh about it, move on. Yeah, of course. And when she filmed it and posted it, like, this looks like I'm abusive. Yeah, yeah, yeah. I never once hit my kid. No, no, no, for the record. Yeah, but it was just funny because I didn't even think about it. No, my daughter relates to that.
Of course, it's just funny. It's a joke. Yeah, it's a joke.
But there is other stuff that, like, well, the nudity.
Yeah, with girls. Yeah, of course. My daughters are naked all the time. Yeah, you know.
So those are also things that you can post now. And, and it's the things they say, like, I once walked in, my daughter was in the bathtub with the water running and her legs spread. What are you doing? It just feels so nice back here.
No, no, no.
Okay, no more bath time. You know, like, this is like all innocent stuff, but to us we see a difference.
Yeah, well, we're forced to look at things through a different lens now, right?
Yeah. Well, my son has a Jolly Jumper, and this Jolly Jumper has— it sits on like a swing set. Yeah, post, like poles. So he's on the thing, I'm like, cool, he's like swinging around the pole, and the guy's over there trying to keep it off the pole, right?
Yeah, yeah, exactly.
But it's an instance of the kid, but we just see things differently. Yeah, like, I don't know, it just weird, I guess.
It's crazy because it's so the reality in everyone's house.
Oh, absolutely.
And actually, that brings up another good point. It's like everyone talks about how people are, let's say, fake on social media and they're presenting only happy things and only whatever. I'm only talking about the accolades. Updates and only talking about the achievements and only talking about the positive things. And then like, who knows, I could go home and have like the biggest fight with my wife or whatever, and I'm not talking about that.
No.
So people are always like, oh, well, social media is fake, bro. It's, it's not the case. The, the difference is that it's amplified. It's an exponential form of word of mouth, right?
Absolutely. Imagine it is the new word of mouth. Yeah, conversation yesterday, it is the new 100%.
But imagine when we were growing up and our parents ripped into us.
Ripped into us.
No, no, no, but forget that, bro. They could have been ripping into us 6 minutes before, like, the whole extended family and all your friends are coming over.
Yeah.
And we could have been heated.
Yeah.
And the door opens and we're like, hey. Yeah, exactly. Because there's an in your house, there's behind closed doors, and there's what you show to the public. So now it's just that we show things differently to the public. So I don't believe in the fact that like social media is fake. It's just edited.
No, it's not even edited. It's not edited.
It's just the new form of like put on a happy face. Yeah, you know, bury your dirty laundry. Yeah, exactly. And the cool thing is is that what's cutting through, what's really resonating with people on Facebook, on Instagram, on social media— is the real stuff. Is the real stuff. When I'm like, man, I'm having, like, my things are great right now, but honestly, this is pretty tough. Like, I'm going through some— 'Cause it's okay to be that way.
It's okay to say that. 100%. So many more people can relate to that.
It's the same way, it's the same way you have behind closed doors, you have the things that you show to people, And then you also have that moment where you're like, real, I just need to show more. I needed to like get this off my chest.
You know, sometimes it's like I've done this and I still do this. I talk to myself in the car, right?
Yeah.
Like, you're like, I find when you're not having a good day or you're going through a tough moment, you sometimes just talking out loud helps, right?
Sure.
So it's the same thing with like being here. Being able to talk to a camera, even though you have, I don't know, 500 friends on Facebook, it feels like you're talking to them without— because sometimes when you talk to someone about an issue, I find friends will always tell you what you want to hear.
You know?
It might not be the right thing.
Well, it depends.
Yeah, some good friends will tell you the truth.
Yeah, yeah, yeah, exactly.
There's a few and far between, you know what I mean? Like, but I find sometimes it's not what you want to hear. Sometimes you just got to get off your chest just talking about it. And I find that, like, I see a lot of people post stuff on social media and sometimes it gets deep, you know? And I'll watch it sometimes and say like, well, this is a little heavy, you know, like a little too heavy, you know? But the reality is like, good for you that you can do that. That's amazing.
That's great.
I think that's the beauty about social media. You can do that.
I think it's just, you know, we're really exposing a good portion of our lives, you know, depending on if you're heavily invested in social media and putting it out there. I think we're still in a transitional period where people are like, oh, well, like, this isn't okay and this isn't normal, and like, you know, but I believe that with in like 5 years, it's the norm. It's already there, you know? Absolutely. How are you guys? Good, you? Good.
Yes.
What's that?
Finally get to meet Adam Greenberg.
Yeah, man.
What's happening? So, yeah, it's easy to make your life look great on social media, right?
It's easy. For sure.
So how many people will look and say like, oh my God, like, it seems like you're always Travel to the—
yeah, dude, there's so much, bro. If, if I really wanted to, like, think about it, you could, you could fake a picture of going to the airport, you could fake a picture of being on the beach, 100% checking into this, flying there. But I, it's— I believe in, I believe in the sincerity, I believe in the authenticity.
That's what I'm—
like, that's— to me, it has to be 100%.
It needs to be what I'm doing.
It's I believe it's the only thing that's gonna continue to cut through, you know? And what are we all doing it for? Like, really? What are we all doing it for?
What are we all doing it for?
My reasoning for doing it is—
You're a local celebrity. It's kind of like, it's cool to actually be in the life of someone that's doing something cool. For sure. Has a cool job, interesting role.
But the crazy thing is, is that, like we said before, we're watching super mundane things now. Like, we're watching super mundane things now, you know? Like, I could literally watch someone do nothing. It's become—
and it's so weird because my wife came from like, what are you watching? And I'm like, I don't know. Yeah, yeah, I don't even know why I'm watching this, but like, I'm so into it now and I've invested already 3 minutes and he's like, 4 more minutes, I'm just going to finish it up. It's so weird though. Remember the movie The Truman Show? Oh, 100%. This is how long ago, but this is our reality today.
Yeah, it's true.
It really is. Watching people brush their teeth.
For sure. Big time. Eat breakfast. Yeah. And the thing is, like, where he didn't decide to, like, put all the product placement and, like, live the fabricated life, people are making those decisions now to do that.
Yes, you know, it's so wild.
It is.
I'm a big fan of social media because I like it. Yeah, I find— I don't know, it's just, you look at like, I don't know, my wife and I watch This Is Us.
Yeah, oh, you know, most depressing show.
Father of the Man.
I haven't— I haven't even— Jules and I haven't even watched the last like 2 or 3 episodes.
Well, we're not even on the second season yet.
Oh, okay.
I didn't finish the first season. We got like a couple of shows to finish the first season. But even that— but then when you think about— but then when you think about— I was talking to another client of mine about that. It's like, well, it's like, it's compared to social media, okay? It's a 45-minute show, right? Plays every week. Take the best 45 minutes of your week and compile it into a story.
For sure.
Yeah, you look like the best dad, the best father, the best boyfriend, the The best husband? The best friend?
But This Is Us isn't just taking the best.
No, no, no, no, no. They hit on some serious topics. But let's be honest, Jack. Dad of the year. Come on.
Yeah.
Husband of the year.
Bro, just wait till you get to the second season. Really?
Oh, it's broken. I've never realized how much I could hate and like something at the same time.
I hate it because of the pressure stuff.
Yeah, yeah, yeah. But I love it because I'm like—
It's so real. It's so real. But just the way they tell their story.
Yes. Well written. Who thought of this? To jump like that even?
It's unreal. Wow. And it touches everything. Everything.
Obesity, literally.
Race. Race. Race. Family. It, man, everything. Yes.
It touches every aspect of someone's life.
Just wait till—
everyone can relate to it.
Just wait till season 2. Really? Yeah. Everyone watching this now that like made it through this whole long broken word is like, oh my God, you got to watch this.
The thing is, I would love to be able to binge watch a show, but it's impossible. It's impossible.
I barely watch TV now.
Me too.
I mean, I really don't do that. Don't get me wrong. I consume a lot of content, but it's mainly on YouTube. I'm watching mainly things on YouTube.
Really?
Yeah, because I'm like, instead of— well, I mean, I still watch fiction every now and then, but like when I'm watching something on my own, it's generally a Premiere Pro tutorial or, you know, Gary Vaynerchuk motivation, or this guy Peter McKinnon who I've been watching for a very long time. This guy from Toronto who went from like zero subscribers on YouTube, now he has like, I think, almost 2 million. I think, don't quote me on that, but man, his content is amazing. And like, it was crazy when I— it's basically talking to creatives that want to use a camera. It's anywhere from Editing tips to camera tricks to, you know, his daily vlog and what he has done.
You know, when you do this though, yeah, when you make that decision to say this is what I'm gonna do, yeah, you got to really commit to that camera. That camera is an extension of your arm.
It's 100%, right?
For sure. And that's where I'm like, I have so much like for my career, I travel almost every weekend. I'm doing shows in places. I'm doing classes with people. It's so interesting. There's so much going on that I would love to be that guy. Because I know it's interesting for people to watch.
Alright, here's the answer, okay? And I really believe that you should do it because you do cool shit. You have an amazing personality. This is what you should do.
Yeah.
This is what you should do. Don't take a whole thing like this, okay? Just take out your phone and document it. Just get the footage, okay? And then when you come back from that weekend, open up the camera just like this and stand in front of it and talk about your experience. What you did, how you did it, why you did it. This happened and this was awesome, and then this happened and this sucked, and like recap it, okay, and put those clips into that storyline.
I know you do it so well, man.
Well, you saw my honeymoon video. Yeah, like literally, that's so well, man. But think about it, 95% of my honeymoon video is all my Instagram stories, you know? And like, yeah, I, I make it look a certain way because like I have that background, but Bro, you could do this on iMovie.
I know everyone says that.
No, not on your computer, on your phone.
I know.
It's so easy.
Yeah, everyone says that.
I'll show you, I'll show you right now while you're cutting my hair, okay? I want to show you. So check it out. Go to iMovie. Bring in a clip. Okay, so like literally this is what I did yesterday. I had my Instagram story. I did this event for, for JMSB Kazza Cares with the Montreal Children's Hospital. So I was like, I want to put this video— I'm building out a website for myself now. I want to put this video on my website, but it's just like an Instagram story. Has like weird moments that like if you click through on Instagram stories, like you're passing through pictures, whatever, but it's short, it's long, it's whatever. So I just brought it into iMovie like this and I just started cutting it up. So like, it's— man, it literally could not be easier.
I just—
I'll bring in something as an example. Actually, let's screen record this.
How do you do that?
You hit that little record button.
Get out of here.
Okay, so now we're in iMovie. Let's say we—
let's say we don't have the stuff on my phone.
Yeah, yeah, but man, it's so easy. You just need a little quick little tip.
Don't say it's so easy. It's not easy. It's easy for you.
You're right. Actually, you're right. But it can be made simple. No, no, you're right and you're wrong because it's actually easy. But you just needed to learn how to do it once or twice, right? Yeah, it's like anything else. Yeah. So look, this— let's take, uh—
It's Mel's birthday today.
Happy birthday, Mel! Thank you. Your birthday is celebrated with the world now.
The whole world is watching.
Okay, so check it out. This— I did this event. It's hard to see. Because I'm not wearing my glasses. I just— I want to take like a— okay, here, bro, look. So you remember you saw I went snowboarding?
First of all, yeah, we should— amazing.
We should go together.
I'd love to. I'd love to. You look amazing.
Yeah, I felt so good.
Has it been a while since you've been snowboarding?
15 years.
Are you serious?
I swear on my life.
Picked it up like it was nothing again.
It felt like the last time I had been snowboarding, even when I was like walking up to the chairlift with the board in my hand, it felt like the last time I had gone was last week. You know what I mean? It was crazy. It felt like I hadn't been off after 15 years. That is so amazing. Okay, so check it out. It is downloading. Okay.
So it's just the video you had on your phone?
No, I saved my Instagram story. Okay, okay, so now— yeah, yeah, you're right, you're right, you're right, you're right.
I'm sorry, I'm getting very aggressive right now. I know.
Okay, so check it out. Pause it. Click. Split. Okay, and it keeps playing. It keeps playing. Keeps playing. I'm like, ah, you know what, I don't want this. So I click here. Split. Click.
Delete. And then it goes This is all on iMovie. I got that.
You got that move. And then you just keep going. You can add transitions super easily. Look, look, check it out.
Check it, check it.
There's Andrew right there. Oh yeah, but check it out. Look, click, split. Now you want to add a little transition, click here. Dissolve. You know, like, it's so easy. And if you were taking words—
Yeah.
Yeah. It's so easy.
But you gotta play with it though. Yeah. Or, or, it's really made simple.
Or just go on YouTube. Watch how to make a video on iMovie phone, and you're gonna have 10 to a million different videos of like somebody like me. You know, I should make a video like that. I should make a video like that. Yeah, and just put it on YouTube. How to make a video with iMovie on your phone. Yeah, I'm gonna do that. That's the next video. Well, not the next video because I have other videos coming up, including a cooking show with my mom.
Oh yeah?
Well, actually, by the time you're watching this, that will probably already be out.
So check out my movie with my mom.
Yeah, yeah, yeah, exactly. So yeah, check out Demo's first iMovie video project. Um, yes.
Product placement. Let's get that Rizzle money.
Look, I'm down to be sponsored by Rizzle. Why not?
Why not?
Why not?
Thank you very much.
But yeah, so you could literally go onto YouTube and just watch a video of somebody saying how to make an iMovie video, which again, I will do for you. I'll do it just for you.
Okay, perfect. Okay, see how to make an iMovie for demo.
Yeah, okay, perfect.
A demo for demo.
A demo reel on iMovie. Yeah, that's what your vlog should be called, Demo Reel.
Demo Reel, or The Real Demo. The Real Demo Demo Reel.
Wow, the real demo demo reel.
Needed a cut, bro.
Needed a cut. Needed a cut.
Big event.
Yeah, well, that sounds pretty interesting.
It's all— it's only for— it's only for students.
No, not at all.
When is it?
April 7th.
What is that?
Saturday.
I'm gonna try to come. I got nothing. If I'm in town, I'm gonna come.
Cool.
Can I?
Yeah.
I'm very interested to know what people—
Man, I'm interested too, to be honest. Yeah, it's really my first— it's my first event that I'm really going to be taking part in of that nature.
So, hey, that's right up your alley, bro.
Yeah.
And you're hosting. Absolutely.
If you want to come, go to influencegen.com and buy Roozel. Oh wow, yo, this cut, bro. Yeah, the cool thing, the cool thing about me getting a haircut is that I always have to take off my glasses, so I never know how it's gonna look until— do this, bro.
Couldn't have been made possible without the help of—
bro, don't go so hard, okay? You got to keep it natural for the people.
Yeah, no, of course.
Spoken Word Volume 3. Peace.










