Door Slammed in Your Face? Try This. (I NEEDED this to make 6 figures)

Adam Bensman shares two mental tricks for handling rejection in door-to-door roofing sales. Use the empty canoe fable to stop taking it personally, and remember Ty Cobb failed to hit 70% of the time to normalize rejection and keep going.
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How do you get used to having doors slammed in your face and door to door sales? That's why I wanted to make this video. Because when you get into this industry, it can be soul crushing. You go out all day, every day, and you have people with, like, that house right there, no soliciting signs. There's no opportunity. The next one you knock, they open it, they scream at you sometimes telling you to get a real job, that you're a scumbag. If they wanted a roof, they'd go on the Internet and call you, and you feel beat down. And you come home sometimes after an entire day of being in the sweltering heat. By the way, it is 94 degrees right now in Colorado. I'm just sweating, just walking. And then you're like, gosh, I have nothing to show for the effort that I put in. What in the world? Why am I doing this? Well, that's why I wanted to make this video. Because when I got into the business in 2011. Yeah, another no soliciting sign right there. When I got into this in 2011, I didn't, like, grow up wanting to be in roofing sales. I, in fact, did what people tell you to do, which is follow your passion in life. And that led me to natural medicine. Started a practice. I didn't know anything about business. I had no clients, and to make ends meet, I got a job as a massage therapist at a terrible franchise, getting paid peanuts. I was making under 20 grand a year. And that's when Easter came along and I couldn't afford to go see my family, to drive. It was two hours. I was living in Madison, Wisconsin. They were in Northern Illinois, Gurnee, for my friends that know the area. And anyway, my mom's like, why aren't you going? And I was like, well, I can't afford to get in there. And she had no idea how broke I really was. So, anywho, on the drive in, my mom, long and short of it, sent me 20 bucks for gas to drive in. So I called her up on the drive and to say thank you. And then my stepdad, his name's Ron, I didn't really know much about his working life because my parents divorced later in life. And he says, adam, if you're looking to make a change, you can make $100,000 a year selling roofs door to door. When I first heard this, I'm like, come on, it's. I didn't know door to door sales was still a thing. And I know nothing about roofing, so why would I do that. Well, I had a bunch of time to think about it long and short. I took the job and it changed my life. I 7x my income in my first 8 months. I worked my way up, filled every position, and became the chief operating officer of a company that operated in six, excuse me, five different states in six different cities. And the reason I'm making this video for you today is because I know that whether you're new or you've been doing this for a while, it can be soul crushing having door slammed in your face. So I want to teach you a few. Two different techniques to use to just get used to it. So number one is to not take it personal. And my guess is your eyes just rolled. You're like, seriously, dude, everyone tells you to not take it personal. Well, let me quantify that for you. What is, what do I mean by not take it personal? Now, I read this. This is an ancient Chinese proverb, if I remember right. And believe it or not, I actually had a hard time sourcing this one. But I'm going to share the story with you. And what's important is that is the message in here. So the fable goes that there's a man in a canoe paddling up river, and he looks off in the distance and he sees another canoe coming right towards him. And he starts getting up in his canoe and he's screaming at the guy in the other canoe and he says, hey, watch where you're going. You're coming right towards me. And they're about to collide, and the other canoe doesn't change direction. So the guy in the canoe that's paddling up river keeps screaming and like, man, I got the right of way. I'm going up river. You got to move. And the dude in the other canoe doesn't move. He gets closer and closer. The man in the canoe gets more and more irate and smash. Just like that. And they collide. He tumbles down, he falls down, drops his paddle. He gets up, and by the time he gets his stuff together, he turns around and looks over his shoulder, and what he sees is an empty canoe passed by. The lesson in this is that there's no one in the canoe. So how does this apply to door. To door roofing sales? When you're out in the, in the world and you're out knocking doors, there are people that will yell at you. There are people that when you knock on their door, they're thinking the two questions that most people have, which is, who the heck are you? And what do you want. And when they have that question in mind, they're upset because they were maybe working or taking care of the kid or maybe they just had a really bad day and it doesn't matter who shows up. You're the empty canoe and they're taking out all of their anger on you. But it really has nothing to do with you. You could take you out of the equation and put anyone else in and the reactions the same. And this is what I mean by not taking it personally because it has nothing to do with you. And once you, yeah, gosh, there are some very creative dudes. No soliciting signs on homes in this area. Anyway, when you have this in mind, you can now have this mantra and say to yourself, there's no one in the canoe. And then you know, this has nothing to do with me. You're just out there doing your job. All right, now I want to hear from you, like what other stories have helped you get used to having door slammed in your face. Drop it in the comments and share it with us. You'll help others and that's the most meaningful part of this little community here that we built. And all right now I want to get to number two, the second thing. Ty Cobb. I'm not a huge sports guy myself, but I looked this up. Ty Cobb, he had the best batting average in the history of Major League Baseball. And when you actually convert his batting average into a percentage, he lost almost 64% of his @ bats. That means the greatest hitter in the history of a career in major league baseball failed 64% of the time he was at bat. And what you're doing as a professional in door to door sales in the world I live in, and maybe we live in together, is roofing sales. You should expect and have this in your mind. I expect to fail. I expect to have people slam the door in my face. I expect to have it rough. And remember that the more you're willing to put up with, the more success you will have. And I say this and I'll say it again. If you want uncommon results, you have to be willing to do uncommon things. Uncommon results is making life changing income, like making 100, $200,000 a year when you had no, like ramp up, you didn't ramp up time. There was no barrier to entry. You could have no high school or college degree. You didn't have to work your way up through the ranks. And if you want those uncommon results, you have to be willing to do uncommon things like show up at a stranger's house, knock their door, deal with rejection. When you combine these two together and tell yourself, each and every morning I expect failure. Your expectations are met and it's no surprise. And remember that even the greatest baseball player of all time failed 64% of the time. And then when it happens and you're in the moment, you can just say to yourself, hey, no one else is in the canoe. So what advice has helped you? Share it in the comments below. And if you want to learn exactly what to do when you show up at the door in the very first 10 seconds, jump into this video and I'll teach you my 10 second pitch. See you in the next one.










