This is a YouTube video titled "Client retention secret formula š¤«" created in January 2025. The content features a single speaker sharing coaching advice on how to retain clients long term by focusing on delivering results and building rapport through understanding clients personally and professionally.
Here's the secret formula that's going to have your clients stay with you long term. When I was coaching clients, I had clients stayed with me for over five years online versus the current trend of clients coming in and bouncing within three or four months. So here are the two things that you need. You need results and you need rapport. So with the results front, you need to go and do a deep dive of the last 10 clients you work with and have they actually achieved what you guys had agreed? If not, look for how you can remove friction from the process and get your next client a faster result. Second thing is rapport. Go and do a deep dive of your client list and ask yourself these questions. Do I know what my client does for a job? Do I know what their partner's name is? Are they single day in a relationship? Wednesday next holiday? If you can't answer these questions easily, chances are you don't have great rapport. Go and implement these two things and clients will stay with you for life.