A coach explains why mastering one platform beats spreading yourself thin across many. Focus on Instagram, nail the fundamentals, and watch your coaching business grow instead of spinning your wheels everywhere at once.
A coach explains why mastering one platform beats spreading yourself thin across many. Focus on Instagram, nail the fundamentals, and watch your coaching business grow instead of spinning your wheels everywhere at once.
Easily get to 8, 10, 12k organically, for free, just using Instagram. So this is how I see most coaches, which is distracted, which is like a shotgun approach. So you're trying to do a little bit on LinkedIn, you're trying to do a little bit on TikTok, trying to do a little bit on Instagram. The best coaches that go from 0 to their first sort of 3k a month, 5k a month, 10k a month, 12 and so on are the ones that just pick one plan and you get a slow week, or if it's a bit slow to take off. The answer isn't to try and do another platform. The answer is to get better at that one thing so you've crushed it and then you can add in another channel. Out of all the platforms, I feel that Instagram is the best for online coaching. It's a visual platform, it's used by everybody. The DM feature on Instagram is the best out of any of the platforms. If you're trying to build an online coaching business, I feel that Instagram is the one that you should be all in on.
