Meet our leader | Tina Shen from PeopleSearch Shanghai

In this video, Tina Shen, head of PeopleSearch's consumer goods practice in Shanghai, introduces her APAC HR services team. She outlines the recruitment focus areas—marketing, digital transformation, consumer research, and e‑commerce—backed by over 20 years of industry experience. Tina explains the rigorous candidate evaluation process, requiring consultants to interview and assess candidates before recommendation. The team consists of seasoned managers averaging more than eight years in the role, and consultants with strong domestic and international education and work backgrounds. She lists the client sectors served, including leading consumer goods, cosmetics, foreign pharma, energy, automotive, and internet companies, and notes that the team places over 50 candidates annually. Beyond recruitment, PeopleSearch offers organizational‑structure analysis, talent‑trend reports, industry insights, and career‑path planning. Tina invites viewers to contact the firm for any hiring needs.










