Building Successful Hybrid Teams (Back to Work, Better)
27 Jul 2021 · 25 min
Sedal Neely, a Harvard Business School professor, talks with Kurt Nickish about making hybrid work actually function after COVID. The conversation covers how to build trust across remote and in-office teams, and what happens when humans and machines work together.
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AI is transforming the world and it starts with the right compute. ARM is the AI compute platform trusted by global leaders. Proudly NASDAQ listed, Built for the future. Visit arm.com discover. Welcome to the hbr ideacast from harvard business review. I'm kurt nickish. The sudden shock to the workplace of the COVID 19 pandemic forced many companies to transition to remote work. They had to quickly figure out how to function well amid a lot of uncertainty. And now many of them are transitioning back to more in person work. And they're often trying to blend some old and new ways of working as they move forward. For employees who've been through this, it's a lot to deal with. Many people feel out of sync or even out of sight. They want to build trust with their coworkers. They want to maintain connections, but they also want to keep a proper work life balance. Meanwhile, managers want to know how to lead teams effectively within this combination of in person and remote work. They want to help their employees with this too. Today's guest studies remote and global work, and she's here to help us navigate the hybrid work that seems to be here for the foreseeable future. Sedal Neely is a professor at Harvard Business School. She's also the author of the book Remote Work Succeeding From Anywhere. Seydal, it's great to have you back on the show.
It's so great to be with you. Kurt.
We spoke to you over a year ago just as the pandemic was beginning to take hold and people were scrambling to figure out how to navigate working from home. How are things different today? What have we learned from this experience?
How vividly I remember that time when we were having conversations around will remote work work? Here we are today where most companies have not only discovered that remote work works, productivity is in fact increased for most organizations. And now because remote work has become a fundamental part of how they achieve their goals and how employees want to. Today, people are asking, we want some kind of flexibility in our work repertoire. So we've learned we can achieve a lot without being in the same physical space. We've learned that you can actually have a work life flexibility approach where people segment their days in ways that's effective for them personally as well as professionally. We've also learned how to use digital tools in ways that we'd never fathom before this time. And all of this is setting us up for this future. Some people call it hybrid, some people call it dynamic work environments. But it's a future that incorporates some remote, some in person for most and for many others, full time remote.
Are you definitely in the camp that this new system, new flexibility is here to stay?
I am. And the reason for that is because the historical arguments and concerns around can you have a productive workforce without having everyone in the same space and having fears and concerns that you can have been eradicated. We have full evidence that you can have an organization with people not co located be quite effective. And the second thing is that people have tasted what their lives can be without the commutes, without the challenges of figuring out their work and non work responsibilities. People have tasted the ability to be more effective without all the transitions that the in person calls for Now. I am also a big believer in some in person collaboration or social bonding or innovation type connections as part of our professional arrangements. So what I think is here to stay is a smart inclusive work context that has both remote and in person work.
You have said that we're heading towards Hybrid 3.0. What does that mean?
Hybrid 3.0 is the time when people no longer need to worry about collaborating, as I say with Sal and Sally, but actually collaborating with AI bot. Hybrid 3.0 is where the world is moving. Our participation and our willingness to take some risks with Hybrid 1.0, the type that we've been talking about, actually can prepare us for a time where the digital revolution that includes AI, machine learning, robotic processing, automation or RPAs, integrated into our work. It's the nature of work that's changing. Today that nature of work is only going to be more digitized and will include human machine collaboration in addition to human human collaboration. So if we are open, open to take risks today we're actually setting ourselves up for the digital revolution that's right around the corner.
One question people have often right is whether technology is really good enough to replace in person contact. Are we getting there? Like what new tools and techniques have emerged in the last year?
You know, digital tools or technology for virtuality are insights and understanding on how to use them effectively have been around for the last 50 years. And so some people say in person or face to face is the gold standard for communication. But the reality when you look at all the data on this, that's not true. The key thing that we are learning, I'm not sure if we've learned it because we've been quite reactive as opposed to proactively learning some of the best practices. The key thing that we need to do is to make sure that we're matching our digital tools for the work in front of us. We are over indexing on certain technologies or video conferencing, for example, and experiencing things like tech exhaustion. Kurt Tech exhaustion should not exist. If we matched our intentions with the right digital tools in a balanced way, including asynchronous modes of communication, those are the things that we need to continue to refine in our repertoires.
So let's talk about the human side of all of this. Beyond logistics and technology, managers and leaders really need to be thinking about how this affects the relationships that connect their workforce and the feelings that people have when they work together. Whether it's in person for however many days a week, whether it's remote for however many days a week. What do you think managers and leaders should be on the lookout for?
First and foremost? One phenomenon that I've observed through this transition phase is that not every manager believes in hybrid work. Not every manager believes in remote work. In fact, there's a lot of conflict inside of organizations, and I would urge managers to think quite deeply about leveling up their expectations on having to manage groups where some people may be in the the office in person and some people may be dialing in remotely. At the same time, managers have also to interpret their company's centralized approach or policies on what hybrid will look like for them. So when you bring people into the office, it better be for collaboration efforts where you're working together, standing side by side, looking at a smart board together. It better be for creativity work, it better be for innovation work. It better be for social bonding. Because I think what's not going to work is to ask people to come in the office to do exactly what they would be doing at home, sitting in front of a screen by themselves. People are getting quite resentful very quickly when they're asked to come back to the office to just sit there.
Those managers just need to question why are they even bringing the people in in the first place? Like why aren't they just letting them work from home?
I think that's really important. The in person activities have to help nurture relationships among people, and it also has to be connected to work activities that could be done quite well when everyone is around. If that's because hybrid also can mean that some people may not be in the room with everyone else, but it's true. To bring people back just for them to sit in front of their computers screams control, screams disempowering, and it's adding burdens to people's lives. Listen, when I talk about people desire, work, life, flexibility, it means that their experience as a whole this holistic view of individuals has to be taken into account for every leader. So when people come into the office, there's a lot of stress and strain that we've tolerated for decades, but now we know better. So we need sensitivities around that from a leadership standpoint. So leaders need to empower their teams to succeed and not get into this butts and seats mentality. I think that's going to get people, people in trouble, particularly in an era when the war for talent is going to be fierce. And it is fierce.
So what new skills does a manager need to develop?
A manager needs to rethink how to evaluate performance and they need to focus on outcome versus micro processes. They need to focus on developing and cultivating team cohesion. They need to focus on understanding how to hold conversations and meetings that are very inclusive so that people don't feel left out or experience FOMO fear of missing out. They need to understand that people will be worried about proximity bias to the organization and to the leader, which by the way, the evidence on it is quite mixed. The people who are not in the room will not necessarily suffer. There are some studies that show that there's no difference in terms of promotion and career advancement if you're not in the room, if you're the remote person, and there's some evidence that suggests that you might be penalized if you're not in the room. So the evidence is mixed. And what that tells me is along the lines of your questions is leaders have to do their work in thinking about what leadership means, which is empowering others, equipping others, cultivating team and team process, and ensuring that every individual in their groups has the skills and the well being to perform well for the organization.
How can managers ensure equity and inclusion in this kind of environment?
Equity and inclusion is a big deal. It's an important question. And equity and inclusion on a couple of levels. One is we have on site essential employees that tend to have to be in the physical space much, much, much more than most others. And we. One thing that managers need to do is to actually look deeply at people's tasks and work in order to determine are there things that people can do virtually so that we can give people an opportunity to partake in virtual work or remote work, even if it's once a month. Really look at that and think about pooling, rotating, and think about a systems approach to make it available for people. If they cannot do that, they have to find ways to give people remote days, like remote learning days. Otherwise virtuality becomes an issue of diversity and inclusion in organizations. There's another important topic around equity and inclusion. That's the remote work year or more. The remote work period has unmasked for black professionals or other marginalized groups in organizations that being away from the office has actually been much better for them in the sense that they've experienced much less microaggressions, or they've had to do much less cultural code switching in order to fit in, or they've had to do. They didn't have to take these psychological commutes in order to work well in an environment where they don't have a lot of diverse colleagues. So this understanding is really important because what this means for this hybrid environment is to think more deeply about the culture of the environment so that it's more inclusive and finding ways to democratize people's contributions in new and important ways. So continue to use zoom, for example, even if people are around for short meetings that you can convene, that feels much more democratic for a lot of people. That's just an example of how inclusion can work, particularly for marginalized members who like the remote experience much more than they do the in person experience.
One of the things that everybody's looking forward to to more in person work is just, you know, reestablishing connections, reconnecting with people, and just deepening relationships with co workers, especially ones that they've been out of touch with, or new people who've come in who they don't even really know yet. And one of the things that you talk about in your work is trust. What's the importance of that as companies and managers start a new hybrid work system?
Yes, trust and connection, and they're so closely tied, are crucial for performance, particularly in hybrid or virtual environments when we're not in the same space all the time. There are two ways to think about trust. One is called cognitive swift trust. Cognitive swift trust is grounded in the understanding that our collaborators or co workers or our managers are reliable. That's very knowable. And whether they're competent, that's very knowable as well. So the social scientists who've looked into this discovered that if you can figure those two things out, then you should automatically confer trust. And collaboration and work can happen quite well if you do. The second form of trust, though, is called emotional trust. It's grounded in the belief that others care about us, that other care about our concerns, they care about our preferences, our interests, they care about our difficulties as well. And emotional trust develops through one self disclosure, meaning people sharing of themselves. Something that can happen quite well in an in person setting. It can happen quite well in a virtual setting as well, but it's a great thing to do when you're together. The second way that you develop emotional trust trust is by demonstrating empathy. So not only having empathy, being able to put yourself in the shoes of others, your colleagues, your co workers, the people who report to you, but also to reflect that back through your words and your deeds. Great things to work on, to invest in when you're in person. Although you can also do this when you're in a virtual environment. For managers, emotional trust is key. You have to earn emotional trust in order for your employees to feel good and comfortable, not only about themselves, but about being part of your team and also being part of their organizations. Great things to invest in when you are all in person.
So if your workplace gives you flexibility on maybe how many days you come into the office or when you do, how should you think through some of those choices?
First of all, whatever choices you make, be unapologetic about them. The worries around how will I be perceived if I don't show up regularly? All of that should go away.
And why do you say that?
I say that because people are concerned about perception. They're concerned about if I'm not in the office and these other people are in the office, does this mean I'm conveying that I'm not as committed? All of those things are paranoia, particularly if you're in a. In an adaptive, healthy culture and environment. So be unapologetic. That's the first thing I'll say. The second thing is you have to do some coordinating. So if you want to select certain days to come into the office, or if you have the freedom, coordinate with others to make sure that when you come into the office, you're doing the type of work that requires physical presence. When you're in the office, walk around, talk to people, connect with people, have lunch with people, or walks with people so that your presence there and the activities that you engage in are those that requires movement from you as opposed to being focused on your screen alone. So some coordination, some deliberate, intentional reasons to come in the office and be unapologetic about this. Because otherwise if everyone is worried and looking at what's the next person doing, they will begin to set up a system that's not theirs, but made out of fear, as opposed to intentional means to connect and work with others.
Yeah, otherwise we just have presentee inflation. Right. Or presence inflation, where some people start coming in more and then other people feel like they're staying home too much. They feel like they come in more, and then all of a sudden everybody's in the office five days a week.
In some strange way. Right. But the other thing is we have to remember that we can be very present. Our presence could be felt very deeply, even where we're not physically present. So there are emails there, all sorts of digital tools that people can use to make sure that they're contributing and that they're present without being there physically.
I mean, you talked about spending the time to catch up with people and walk around and interact, and that to some people, feels like it's more work or not necessarily more work. They might really enjoy that, but they're not getting their quote, unquote work done. What advice do you have for people who feel like when they come into work, they're not getting work done? And they might recognize it's important, but it just doesn't seem so evident as what they are able to get done when they're at home?
I actually think people are going to be very excited to go to the office to see people, to connect with people, people to spend time with people. And I also think that with all of these hybrid policies that are shaping and forming, where people are talking about when we ask people to come in the office, whether it's prescribed or not, we want this to be an occasion for people to connect with other people professionally. Activities that pulls them together and ensure that people are having the informal contact that always fosters the work that we do. So I think that the idea that going into the office, meeting with others and walking around is actually going to feel quite natural, very natural for people as a way for them to have that encounter with others that also promotes their advancement, work advancements. Early reports has been that early reports have indicated that people are enjoying this a lot. It's a treat to see people and they're able to talk about work and advance their work goals quite nicely and love the opportunity to go back home and stay there for a day or two before having to come back out. So I think that people are going to view these as part of their work imperative as opposed to, I do my work when I go home and then when I come in the office, I'm just, you know, floating about. I don't think that's the case.
And I suppose what I've been hearing from you is that this is also a phase.
I think that's right. I think it's going to take some time to the tune of a year or two before organizations and groups figure out what's the right rhythm for them. I also think that it will be determined by industries and ecosystems and shareholders and stakeholders wanting and needing different things. All of these things are emerging, but what I think is at the heart of how things will flow is this notion that time and space as we've known them in our professional work environments are much more dynamic for us. So where we work, how we work when we work with others is what's going to shift and change over time. And organizations will also begin to adjust their infrastructure to meet those goals.
Sidal, this has been great. Thanks so much for coming on the show to talk about this.
Thank you so much for having me.
That's Sedal Neely. She's a professor at Harvard Business School and author of the book Remote Work Succeeding From Anywhere. This episode was produced by Mary Dew. We get technical help from Rob Eckhart. Adam Buchholz is our audio Product Manager. Thanks for listening to the HBR Ideacast. I'm Kurt Nickish.
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