Angelina YangFounder and Host, TwoSetAI · AI builder for visibility and discoverability

Why "Growth at All Costs" is killing AI startups.

17 Dec 2025 · 1 min

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Transcript excerpt from a YouTube talk arguing that startup go-to-market and growth strategies should follow underlying economic dynamics. In the current generative-AI era the speaker emphasizes ‘token dynamics’—when tokens (API or compute costs) are expensive, companies must prioritize solid business models and high-value problems over pure user growth.

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I actually don't quite agree with a lot of the vibe around new companies in terms of chasing growth. I have one version of my opinion is that go to market and how you grow the company should really depend on the economic dynamics in your systems. And in the current way of the geni we are in the token dynamics which all the like. The business strategy of application complaints is driven by how how expensive the token is. And if the token is very expensive, then it's actually very important to have a solid business model. Actually important to chase high value problems first rather than chasing more people.