In this informal, comedic YouTube video, the host addresses a common problem among aspiring creators: generating fresh video ideas. He first emphasizes the importance of defining a clear niche, explaining that a well‑chosen focus makes it easier to spot inspiration and differentiate from others. He then advises creators to stop obsessing over already‑published videos, encouraging them to move quickly to the next concept. A key habit he recommends is to brainstorm the next day’s video while lying in bed, writing the idea down before sleep so the creator wakes up with a ready plan. He also shares his personal “randomness” niche, illustrating how a unique, unpredictable style can attract viewers. Finally, he stresses a simple mantra: don’t overthink, just upload, because consistent content is essential for growth. The video mixes practical tips with humor and personal anecdotes, targeting small YouTubers who take their channel seriously.
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Here in my garage, just got my brand new TV. But you know what I like better than this TV? Knowledge! That's why I got this bookshelf with all these shoes in it. I wear a new pair of shoes every day. Like the billionaire Warren Buffett said, "You wear shoes, you eat food." And that's why I keep this TV here as a reminder, a reminder that anything is possible. Just the other day I was watching TV in a store. I didn't even have my own TV and now I have this million-dollar TV and it's all thanks to knowledge.
So something I get asked a lot, like a lot, between Skype, Twitter, and comments is how to come up with video ideas. I'm not lying when I say the most asked question is people asking me how to think of video ideas. It sounds crazy, but I'm not lying. Believe it or not, this is a very common problem with many small YouTubers. I even struggled with this. You have the desire to do YouTube, you want to be famous, you want to do YouTube, but you really just don't know what to upload. You know you want to upload, but you don't know what to upload. And seeing how half the people that watch my videos are actually YouTubers themselves, Here are some tips to help you guys think of video ideas. Now the first and most important thing is you need to determine what your niche is. You need to decide what do you want to be known for. You see, once you determine what your niche is, what you want to be known for, that gives you like— it's a lot easier to figure out content because pretty much, you know, you— if you need ideas, you can just go look at other people that are into the same thing as you and kind of not copy them, but do things similar. And just determining your niche is definitely the hardest thing to do on YouTube. You know, getting a fan base, getting all that stuff, that's just grinding and discipline, daily uploading. But determining what you want to be known for, what you're passionate about, that is the hardest thing on YouTube. And once you figure that out, everything gets so much easier on YouTube. And now that I've said that, a lot of you guys are gonna be like, well then, Beast, what is your niche? And like, I'm not making this up, my niche, if I'm being honest, is being so random that you don't know what to expect, that like you want to click on my channel just because you want to see what type of random video I upload. It's basically— my niche is just being random and having fun. That's what I do. It's so random that you want to come back and see what I did every day because I do like a completely different video every day. At least that's what I think my niche is. You might get a completely different thing. You might— and stutter, stutter. I quit. I give up. Stutter. For the most part, my niche is to be random, kind of funny, and honestly just talk about whatever's on my mind. That is what my niche is. And like, pretty much you gotta determine what you want to be known for, you know, and you get the point. Once you figure that out, it gets a lot easier. And the next tip I want to give you guys is don't dwell on past videos. Once you upload a video, move on to the next one. Lots of small YouTubers spend way too much time dwelling on a video once they upload it. Upload a video, you know, watch it once, add annotations, fix anything, watch it once or twice, and then after that, move on, quit thinking of that, start thinking of the next video. That's something that took me a while to just get in the habit of because I'd watch the video, I'd try to get other people's opinions on the video, and I'd spend the whole other day thinking about yesterday's video, and then it kind of interferes with thinking about the next video. Upload a video, watch it, and then boom. Whenever you think about YouTube, you need to be thinking about your next video, what you're gonna do it on, what your ideas are for that video. That will save you a lot of time if you can get into that habit, not, you know, just sitting there watching your video 5 or 6 times, because that essentially is taking away time from your next video. And the last little bit of advice I wanted to give to you guys, and I'm not saying you have to do this to be successful because most YouTubers don't do this, this is just what's helped me a ton. Like, this has helped my channel a lot. Is, you know how when you lay in bed, like you're about to go to bed, and usually you surf, you know, Twitter, you, well, you know, you just screw around on your phone for a little while till you fall asleep. Well, basically when I lay in my bed, I try to think of tomorrow's video, the next day's video before I go to bed. So I'll just sit there and, you know, instead of watching YouTube and Twitter stuff, I'll just think of video ideas while I'm just laying there. And I won't go to bed till I think of tomorrow's video. And then once I think of it, grab my phone, I write it in the little notepad thing, then I go to bed. That's what I do every night. And that way when I wake up tomorrow, I already know what my video is. And the entire day, instead of trying to think of what I'm gonna do, I can think of how I'm gonna make that video good, how I'm gonna make it entertaining. I can think of jokes for it. It's so much easier going into a day, you know, and if you're a YouTuber, if you don't really care about YouTube, then this whole video doesn't apply to you. This is for people that take YouTube very serious. It's so much easier. To put more thought into your content. If right when you wake up, you already know what you're doing and you just got to think of what you're going to say, think of how you're going to do it, and you know what I'm saying? That's one of the biggest things that's helped me is just to think of the idea the night before while I'm laying in bed, write it down, and then that way right when I wake up, I know exactly what I'm doing. I can think about it throughout the day. I can— it's just that's helped me, and those are a couple of tips I have for you guys. At the end of the day, do not overthink it. Lots of people overthink their content. Just do it. Literally, that's all. Just get out there and do it. Just upload videos. You can't become famous if you don't upload anything. People overthink it. Just do it, you know? I just used that joke. I'm sorry. I'm sorry. Anyways, that's the video. Thank you guys for watching till the end. See this subscribe thing right here made out of Legos? It's pretty— ahem, ahem. That was a weird cough. Pretty MLG. So you should, uh, you should sub because I took the time to make this. Okay, hopefully you enjoyed. Why am I— this is so weird. I'll see you guys later. That was a weird outro. MrBeast, oh! MrBeast, oh! MrBeast, oh!
