I Hate Pewdiepie!!!!!

1 Feb 2014 · 2 min
2:06

A creator tests whether a clickbait title targeting PewDiePie will drive views, despite having no actual animosity. He notes that low-quality PewDiePie criticism videos rack up hundreds of thousands of views, proving controversy alone works on YouTube. The whole thing is an experiment to see how easy it is to game the algorithm.

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