#633: Designing with Purpose: Crafting Products that Spark Joy and Connection

Foreign. Business can be a lonely game, but it doesn't have to be. Welcome to Boutique Chat where we explore community over competition and how to scale your company with the balance and the happiness that we all seek. We'll hear from product based businesses of all types, retailers, e commerce and wholesale brands, along with industry experts shaping the future of our industry. I'm your host Ashley Alderson from the Boutique Hub and I can't wait to chat. Hey guys, welcome back to the podcast. This week this is going to be a joyful podcast. I love just having Taylor Elliott on the show today because I love your products so much. Every time I see you, you remind me of your products. You're just like a bright spot and such positive energy. So I'm so excited that you're here with us today.

Taylor, thank you so much. I'm so excited to be here. I am always, I'm always on brand, always on brand.

So.

Yeah, well, I'm so excited to be here with you.

I love it. Well, let's go back to the beginning. I know that you've been around this industry for a long time. You have a unique upbringing in this industry. So how did you get started and first kind of get the bug that led you down this path of wanting to have your own company and your own products?

Yeah, so I had an early start in the gift industry. My parents, they, they're both pharmacists and they own a pharmacy in a small town here in Oklah. And my mom brought me to market when I was about 11 years old. So we went to Dallas market and I remember walking in the doors of the trademark and just looking at it thinking, this is the biggest mall I have ever seen. And from there she would go, you know, two, three times a year to market and I would beg to go with her. They gave me a badge that said junior buyer. And I really do believe that those were, those are the stepping stones that really did start building my interest in product design. I mean, it wasn't until later that I kind of created my own job title as a product designer. But I mean, going to, my going with my mom to market for years, she would, you know, be debating between this color and this color and she'd have me weigh in. And she really did trust my opinion at a very young age. And so to let me have that say made me feel very important and like it was a very special job for me as junior Bus.

I love that I'm thinking about even my own daughter's first experiences going to market. And I know so many mothers in this industry, you know, have that really cool opportunity. So I'm sure you know, from your parents perspective to see how far that experience has come into what you're doing now. And I'm, I'm betting even just like that moment of you opening your own showroom in that building had to be huge for your family.

Yeah, oh my gosh, yes, totally. And my parents, their pharmacy carries Taylor LA designs. So that's a full, fun, full circle moment. But yeah, no, it is, it is fun. So like my mom, she'll come and you know, for our grand opening, like she came and celebrated and supported me and then, you know, once it was over, she left and went and did her buying.

I love that. So take me back to the beginning of the product. So you, I'm assuming, had the bug of like art and being creative growing up in school, how did you first start like dabbling? Was it with stationary first or what was your first step into the product side of things?

So I've always been super creative. Like I've taken every art class that was offered in school. And then I graduated and went to the University of Oklahoma and I graduated with a bachelor's degree in graphic design. And so I can proudly say that I do use my degree every day. So it's a degree that really, it really did pay off. I didn't know at the time like how beneficial it would be for me in my career. But while I was finishing up my senior year of college, I was working part time at my parents pharmacy. And at that time my mom, she didn't have time to meet with gift sales reps and she didn't have time to do like the creative merchandising. And so I stepped in to fill that role during my last semester of college. So she let me meet with sales reps on my own, pick out the gifts, order the gifts, and they would come in and I would unpack them and then I would merchandise them. And I loved that because it was very creative and it was strategic and the buying had to be intentional for our customer. But what I found so interesting as I was looking at the pages on the catalog that the sales rep brought me is I was looking at, I remember that they were, it was a, it was a company that was featuring a designer and they had her picture. And I remember thinking, wow, like how I wonder how she created these products and I wonder how now she's in this catalog and she got these products made, made. And now the sales rep is selling the Products to me that I'm selling to my customer in the pharmacy. And I became very fascinated with that process. And so in that moment, it was my last semester of college. In that moment, I thought, what is that job called? Like, if I wanted to create picture frames and I wanted to create products, like, what do you call that? So I just started calling it a product designer, a gift product designer. And that job title stuck around with me for a few years before I actually did something with it. But that job title that I kind of created, I didn't know I'd never heard it before. I kind of just like stuck it in the back of my brain and thought about it a lot.

That is crazy. So you. It's amazing to me because I don't hear that very often, you know, that someone was actually brought up in this industry, got a chance to do it growing up, had this idea of like, oh, wow, that is exactly what I want to do. That is really unique. So how did you then move into. All right, here's my first product. I'm gonna start designing on my own. Yeah.

So I, I worked in the corporate world for a few years after I graduated college. Graphic design. At the time, we were. We were like a year or two after the recession, and so jobs were hard to find. It was highly competitive. And so I ended up working in oil and gas in Oklahoma. That's a big industry in Oklahoma. And so completely unrelated to graphic design. But it was, it was a really great job and I learned a lot. So my. My boyfriend, now husband, he actually went with his family to Australia for three weeks. And I was like, oh, my gosh, I'm gonna miss you so much. What am I gonna do with my time? So I started a company that's normal, right? You like totally, totally normal.

Right?

And so I remember emailing him logos of, okay, this is. And I'm going to start selling customized stationery on Etsy. I had a printer, an inkjet printer from college. I had my laptop from college, and I started drafting up stationary pieces. I did babble verse prints for nurseries, custom nursery prints, birth announcement prints. And that's how I got started, was on Etsy. And I, I loved doing that. But I really thought, okay, Christmas time rolled around and I thought, okay, I want a more giftable product. Like, I want to design products that, you know, your friend might buy for you for Christmas or your birthday. More everyday giftables. And so that's when I started getting into pencils and pens and notepads, which I'm A total stationary junkie. So it fits perfectly. And I still carry pens and pencils, notepads, notebooks. So that's really how it got started.

You know what's so ironic? I look at my desk as you're speaking about just, you know, the stationary and the pens and the pencils and being. You probably had a lot of Lisa Frank growing up, I'm totally guessing.

Oh my gosh.

Yes. And look at. I have one of your pen on my desk.

It might be the same one.

Really? Oh my gosh. When has that ever happened before? That's hilarious. If you guys aren't seeing this on YouTube, if you're listening to audio only, we literally are holding the exact same bright orange pen and it says Choose Happiness on it. Taylor Elliot.

Yep, same exact pin. I love that. Oh, I love it.

So, so you start with the stationery and I'm assuming out of all your products, like the stationery and the pens and the pencils with the cute things still have to be one of your best product categories. Is that right?

Yes.

Yep.

Yeah, our really, we are a stationary brand and I think we will always carry stationery because, I mean, ever since I was little, I've loved Back to School Shopp. And then now that I am an adult and I work at a desk, I mean, I love colored pens. I love, I mean I tried to clean my desk off a little bit for, you know, the podcast, but you know, like, I love, you know, working with fun notepads. I mean, that's just a piece of me that I never grew out of. And yes, I loved Lisa Frank so much. So really a lot of my products, therefore the, the person who loved back to school shopping, but now it's school supplies for adults.

Yeah, exactly. You know, tell me about this. So I think about the stat of, you know, in the 2000, 2009 recession, I heard this amazing stat and it was talking about how the, the category, the product category that really sold the most, that saw the most tremendous growth during that time, during a down, downturn in the economy was lipstick. Because lipstick for women was just such a small little like joy moment for them. Like it was a, you know, affordable product. It was easy, a quick pick me up. And I think about the products that you sell stationary pension. To me, it's that same like, joy product. It's a really quick and easy add on. It's a quick grab for somebody. Tell me about that. Like, is that how you, when you're talking to retailers and you're talking about adding stationery Or a product line like yours. Is that the strategy and is that the angle that you encourage retailers to take is to look at that joy product category?

Definitely. We, we talk a lot about them being little happies, you know, like just a little, A little happy product that makes you feel good or that you can gift to a loved one. And surprisingly, you know, you talk about lipstick with the reception, with the recession. But even during COVID when so many people decided that they, that they started having to work from home, having something like, you know, colorful pens, motivational pens, a beautiful notebook to just glow up their office, that was something that, you know, became really popular during that time when everyone, everyone was working from home. But yeah, we, we talk, we talked to our wholesaler. I'm sorry, us as wholesalers, talk to our buyers about them being joy products. A lot of our products retail for under $20. So they're, they're those items that you can, that are. Are very attainable that anyone can enjoy and gift to another. One that's really important to me is to create an attainable product for many to enjoy.

I love that. And even on the gift side of things, do you feel like it's still a product, that it doesn't matter if it's a storefront, a physical storefront, or an e commerce store or someone who's a live seller? Does it matter? Do you still think like those little giftable moments still have the equal opportunity no matter where they are?

Oh, definitely. I think that not everyone is, no pun intended. Not everyone is gifted in gift giving. But giving and receiving gifts is my love language. And so I love to create products that people can gift to their loved ones. And so even if I'm doing a live sale, helping my buyers, customers with ideas of, okay, this would be a really great teacher gift. This would be great for mother's day. These pins, we designed our boxed pin sets so they can fit inside a standard stocking. So like during Christmas, like, hey, these are a great stocking stuffer. I just, I think that those giftable moments are so important and I don't think you have to break the bank in order to give someone a thoughtful gift. I love to do like a notebook and a pen wrapped in ribbon. Just a thinking of you gift I think is really important and I think that translates to live selling e commerce in person. I love to encourage my stores to create gift bundles. So, you know, a notepad, a pen set wrapped in ribbon, and you have cute, quick grab and go gifts for, for the busy mom, you know, she might work, you know, 50 plus hours a week and she's taking kids to soccer and trying to get dinner on the table. She doesn't have time to think about gift items. But if we can get that gift ready for her and she can just pop into her local gift boutique and grab it, I mean that, that is meeting the customer where they are and I think that's a huge part of it.

I love that you share all of that because when I think about even just marketing strategy, it doesn't matter if you're a gift boutique, it doesn't matter if you're an apparel boutique. I feel like that the idea of gift is really just solving people's problems. And I think everybody has opportunity to get into this line of, or this category. I would say again, doesn't matter if your product, gift apparel doesn't matter. Giftable is still so important. How else do you train your stores that carry your products just to think about, you know, that 12 month calendar of gift giving or just solving people's problems. Do you encourage them to work ahead and then you kind of like launch in terms of those very specific holidays for people and encourage them to launch, you know, those collections and merchandising accordingly?

Oh, for sure. Like when we're, let's see, we're planning for June gift market right now. And so when we are at Dallas market in June, we'll be talking to customers about the next six months. So back to school into, into stocking stuffers in Q4 gifting, you know, but a lot of stores start getting ready in October for Q4 gifting. And so, you know, it seems like a long time, but it really, that window really isn't that big. But yeah, we, we start talking to customers early because that's where you know, that's where our bright, our brains go. Like as a business owner, my brain is always like six months months ahead. And then as just a regular mom, I'm like, okay, wait, what month is it? I can't, I can never remember. But yeah, we really talk to our customers about how they can merchandise the products and we even sell displays so that we can help solve the problem for our, our store buyer. And they think, oh well, how do I display this? And so we show them the displays. So we really try to solve every aspect of the buyer's problem so that we can help them out and make their store look really beautiful in the process.

I love that. What do you think when you think about like the stores that have the most success carrying your product what do you think they have in common?

I think that they put a lot of attention to detail in the merchandising. I, I, the stores that personally really excite me visually are stores that have a full display. Like, when you walk up to the display, like, you're almost a little overstimulated with like, do I look here first? Do I look here first? Do I look here first? You give them a lot of options to look at. And you know, a lot of our products are very brightly colored. There's glitter, there's confetti. But really where I see the most success is, is when I see our stores create a Taylor Elliott Designs display that literally stops their customers in their tracks with the bright, with the motivational sayings. And so I really try to communicate that to our buyers. Is that you want to create a really great display that just makes people have to stop and look.

Yeah, it's all about the discovery. Like, I can't wait to see what is going to be around the next corner. And you know what's so funny? When I think about your showroom in Dallas, like, that is the experience. When I walk in, I'm like, okay, do I want to go right or do I want to go left? Because I know I want to look at every single shelf.

And it's just so funny how our.

Eyes work like that. Like it is that like, in depth product discovery for sure.

So it's creating an experience. It's creating an experience for that customer. It's very, it's very exciting.

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Yeah, it's. It's a challenge. I'm going to be completely honest. But over the years, I have learned what works for me. And so a lot of this goes beyond just running a company. It's a lot of it is what is. What's good for me. You know, physical activity, getting out in the sunshine. You know, some mornings I might take my cup of coffee and go check on my flowers that I'm growing in my. In my raised flower beds. And that. That refreshes my soul, and it brings joy to my heart. And I think in turn, that helps with creativity. You know, spending really intentional time with my family on the weekends and the evenings are things that really fill my cup up. And I think that I just have to make sure that I am. I am filling my cup up with good things so that I can be a creative product designer. Time blocking is super important, and it's probably one of the only ways I can ever get anything done, or else I would just let my inbox rule my work days. So I really do schedule out time when I'm answering emails, when I have meetings, when I'm having creative time. And I've kind of learned, like, mornings where I'm well rested are good creative times for me. So being able to block off that time, it's just been a trial and error process. And I do, I do want to be intentional with my team. You and I were talking about this a little bit before, but my product line is very motivational and very upbeat. And so it's important to me that I have the energy to be encouraging and motivational to, to my team members, and so making sure that. Making sure I'm able to, you know, give them time and, and, and, and be a leader for, for my team. So it is a lot, and it's definitely. It's like riding a bike. You have to find that Balance, and it's a constant balance versus arriving at a destination. I mean, sometimes I sway a little bit this way and then I have to, you know, get back balanced. And sometimes I might sway the other way and then I have to. Something happens and I'm like, okay, gotta get balanced again. But it's. Yeah, it's a. It's a lot, you know, like, I'm a huge proponent with creativity and, you know, healthy eating and physical activity and allowing myself as a business owner and as the leader to carve out the time to do those things. Because even though sometimes those things feel like luxuries, they really are so important to the business because I have to be creative. I have to come out with new products, and I can only do that when I am at my best.

Yeah, that's so true. Something I think of just in hearing you say that, that you're just, I know, an advocate for. And in terms of filling your cup, you've been a part of lifelong learning and a part of our mastermind and. And an experience that we had together. An exercise that we did together was like the Joy Spot Matrix. And I think about, in order for you to say yes to things and to, you know, know, if you're not familiar with the Joy Spot matrix, it's basically a matrix that's saying, okay, what do I love doing? Is on one end of the spectrum and going the opposite direction. So let's say this went horizontally. Going vertically is what am I good at? So you want to focus all of your time and energy on the things you're both good at and that you love doing. And then the things you're not good at and you don't love doing go in the opposite side of the Matrix. So when I think about that, for you, saying yes to being creative means saying no to something else. So where have you learned to set boundaries for yourself in your time and to say no to certain things or to ask for help or to outsource.

Certain things that, you know, it's taken me a long time to figure that out. And also in another regard, we've had to grow in order for me to grow a team to delegate to, because there is a long time where I was having to do stuff that I didn't love doing. But I was a small business, and I still am a small business, but now I have a team that I can delegate to. But really, the things that I think to myself, oh, I just really do not want to be doing this right now. I. It's not that I Pawn that off onto my team. It's that I think, you know, I think that my creativity, my energy can be served elsewhere. And I have. I have staffed my team with people who are not like me, and that's a good thing. I'm very creative. But I have a team member who's been with me for about two and a half years, and she's very organized, very type A, and she loves a spreadsheet, and I do not love a spreadsheet. And so I know that when I open up up a spreadsheet, and I think to myself, gosh, I really do not want to be doing this right now. She would be thrilled to do it. And so. So I really have tried very hard to stay in that. What do I love doing and what do I enjoy doing? But I think what has been really hard for me is the things that I am good at, but that I don't enjoy doing. Those are the ones that I. I'm good at it, but I don't enjoy doing it. That have been hard to delegate that I'm working on Dele. Because I'm like, oh, I can do that. It'll just take me a couple minutes. But when you say that multiple times per day, that actually takes up quite a bit of your time.

Yeah, it does. It all adds up, for sure. How have you. It's a process, right? We're always, like, working that process. How have you continued to, like, exercise and flex that muscle, but also, you've got a family. How have you learned to also set boundaries around just family time in general so that you can, you know, be open working mom and have this great business at the same time?

Well, when we were at the Mastermind in the retreat in Atlanta a couple of weeks ago, there were a couple words.

Well, your.

Your theme for the retreat, freedom. And that. That has stuck with me a lot, but also focus. So in order for me to have the freedom, I do have to have that space to focus. And. And when I'm being creative, it's hard for me to have a time slot of 30 minutes. To be creative, I need multiple hours. And so realizing I can't fill my schedule with meeting after meeting after meeting after meeting every day, I have to have days, like creative days that are designated just for being creative, and then maybe days that are just designated for meetings so that I can literally dream and brainstorm for six hours. And. And I go. One of the things with freedom that. And I just am obsessed with the word freedom, because I think as an entrepreneur, there's so many levels of freedom. But for me, in this season of life, I have a two year old, a four year old and a six year old. Part of owning a company and having that freedom is, you know, being able to go pick up my kindergartner from school. That's something that's very important to me. But in order to have that freedom, I have to have boundaries to focus, and so it all really kind of works together. So. So I have to say no to things. I have to say no to certain things. It forces me to delegate. And I'm still learning this, but I have found a good, a good balance of when I say yes to things, I'm saying no to other things. So I have to be very careful what I say yes to.

Well said. Well said. Because I love what you said. You have to be able to say, say, how did you say that? You have to have freedom. But freedom means boundaries. So being able to be free actually means saying no to other things. I love how you put all of that together because I think sometimes we think, oh, I'm in control of my schedule, I'm my own boss, I can do whatever I want. And then we end up saying yes to way too many things. And then all of a sudden we've lost focus, which then means we're losing creativity and things are starting to go in the other direction. So. Well, yes. All right. Do you want to do a little lightning round? I've got some fast and furious questions for you. Are you ready? Sure. Yes.

I would love that. Yes.

All right, perfect. So speaking of boundaries and freedom and focus, I give you two hours back in your day and with those two hours, you get to do income generating activity. What do you do?

Product design.

Perfect.

Yeah. I would do product design. I would grab. I would grab my Pantone chip and I would just lay them all out and I would just go to town designing products.

I just love. I want to be in a mouse in the corner. I just want to be in your space and like, watch you go to town doing that. That's. That is a muscle.

I like, lay out all my. I lay out all my Pantone chips and see, see what kind of story they tell.

So fun. And every season's different. Every season's a new opportunity. I love that. All right, first lesson you've had to learn.

I think finding our manufacturers has been a very hard lesson. I work with our manufacturers directly and that has. That I would say is the hardest part of my job is learning how to get my products produced. That In a way that are. That are really high quality and on brand and something that I'm excited about, that's. That's hard and finding good manufacturing. We've had a lot of interactions with manufacturers that aren't that great, and along the way we have found some really great ones. So that has been. That's been hard and it continues to be hard. I have learned more throughout my experience. But, yeah, that's a. That's a pretty hard one.

It is a hard lesson. That's a tricky lesson, and it can be a very costly lesson at the same time.

Yes, definitely.

Best advice that you've received that always sticks with you.

I think I've got two pieces of advice here. I. I think that. I believe that being kind and easy to work with is something that's really important in the industry. Every interaction you have, every person that you work with leaves some form of a imprint, you know, and I, I think that being someone who's fun. I say fun, but someone who's friendly, kind, easy to work, who's not difficult, I think gets you a long way. You know, being a team player, being a contributor, a collaborator, you know, community over competition, I think that is really important. And not just building this brand that is all walls, you know, I think is really important, but also to something that has helped me along the way is just really leaning into my creativity and being me and putting my blinders on when I need to. If that means, you know, taking a break from social media, you know, not. Not paying a lot of attention to what other brands are doing and really just diving into what's speaking to me and what, what, where my creativity is leading me, I think has been something that has helped me a lot, and it's something that I love to encourage other business owners to do.

That's so good. You know, what it makes me think of, of Taylor is when we were at Mastermind, Sam was talking. Our friend Sam was talking about his brands that he's had over the years, and he was talking about how he would go to the movies and he would buy magazines and all these places he would go just to get inspiration. And I would bet as someone who's highly creative, like, you have to protect where you're getting inspiration from and just to block out the noise of everyone else who might all of a sudden be on your heels, might be copying you, just might be kind of like getting into your space and keeping your focus on what the opportunity is versus what it's not.

Yes. And it's, you know, it's hard. It's hard. And it's another. It's another lesson in boundaries. You just have to, you know, put your blinders on and just, you know, say, okay, I'm gonna. I'm gonna focus on this. And I never want to. I just always want to protect my creativity. I never want to be looking at other designs so much that it subconsciously enters my brain as my creative idea. So.

Yeah. All right, next question. What is one metric that you live by?

So early on, when I was getting my business started, my husband created a profit margins spreadsheet for me. And he told me that, you know, when I'm input. Inputting my costs, inputting the pricing, not to go below a certain percentage, and that that's my metric. I go by that, and I use that. I use that same spreadsheet to this day. And that is my. That is my metric. And that has been working for, I guess, nine years. And I. My husband's name is Blake, and so the. The spreadsheets called Numbers Girl for Blake. So I'm. I'm a numbers girl, and that's what this is called, Numbers Girl for Blake. But I go, that is my metric that I go off of when I am. When I'm manufacturing.

I love that you got numbers.

Yep. And so whenever I do my margins.

I think it sounds like you need a tattoo that says that. Like, that's what's coming. I know.

Numbers.

I'll get it.

Yeah, I'll get it. Like, on my hip. Numbers Girl for Blake.

Oh, my gosh. It's hard. I mean, I just have to say this. Typically, as a very creative person, the number side of things, harder. The metric side can be tricky. So. So I love that it's a team effort that he helped you out with that. How about this question on the flip side? What's one metric that you wish you knew more about?

I wish I knew more about inventory planning and inventory forecasting. And I do have to, you know, I do have to put in a plug for Christine at she profits now, because I started working with her about six months ago, and we've made tremendous progress. And she's helped me so much as a creative. She has helped me understand the numbers so much, and we've gotten the game plan together to help educate me. I mean, I can't even as a creative, I've used the cop out for a long time that, you know, oh, I'm creative. I don't understand the numbers. But to truly run a successful business, I have. I have to Know the numbers. So I really have tried to become a numbers girl in small doses. And even though I open those spreadsheets with Christine and they intimidate me, and I tell her that I'm like, this intimidates me and I need to take a nap after our call.

But.

But it's. That's been one thing that. And she knows, like, I've put those goals out there and voice those to her, and so we're working through those together.

It's amazing how when you flex that muscle and work on the numbers like that, how in turn, the numbers actually allow you to. You to have more creativity. But a lot of people.

It's very empowering.

Yeah.

Yeah, it's very empowering that I feel like I. I understand my business way better now. And that is a. It's hard to describe that feeling. Very empowering. And it. It makes me feel more confident and all. All important things.

Absolutely. Absolutely. All right, last question in our speed round. What does it mean to you to be a great boss?

To me, being a great boss means being a team player, being a caring person. We've got several moms on our team, and I think that we really work by the philosophy of work hard and play hard. We have a lot of fun at market. We work really hard day to day. But I think just being that understanding, caring, compassionate boss, that's really important to me because at the end of the day, our families mean the world to us. And. And the.

The.

The girls that work with me, they go back home to their families every day, and that's the most important thing. And I understand that. And work is important. And we come to work and we play hard, and I'm sorry, we come to work and we work hard, but that's not the most important thing. Our family is the most important thing.

Yeah. Oh, well, you're. You're just like, speaking to the choir. I just think that's. That's the name of the game, right?

It's.

We get into this business going back to this idea of freedom. We get into this business because we want freedom to do certain things, right? Like freedom to make unlimited money and freedom to be creative and freedom to serve the people that we want to serve, and freedom from, you know, many things. Freedom from constraints of other others. So the fact that that's your focus and that really freedom is what you're passionate about and that makes you a great boss. I think that's really incredible. So well done. Well said. All right, last. Last thoughts of the day. And this is really just, you know, the ultimate question and I think you just spoke right to it. But you create these beautiful products, right, that make people so joyful and so happy. But I'm going to fast forward you now to you know, 30 years down the road road and the business is sold or whatever you've chosen to do with it. Maybe it's still in the family somewhere, which would be cool, right? You could have a multi generational business but you're a grandma and you're sitting on the front porch with your family and you're talking about this life that you lived in the business you created and these amazing products that made people smile. When you look back and you tell that story, what's the thing that you want people to remember the most about you and your journey?

I want people to remember that, that Taylor Elliott Designs was or is more about more, more than just a transaction. It's about a relationship. It's about how we treat people, it's about how we treat our customers. Obviously we are in business to make, we have to make money in order to stay in business, in order for me to pay my team. But I want, I want to build a company and a legacy that when our customers think about us, they know that we are honest, we are trustworthy, we are kind, we create great quality products. If there's a problem, we're quick to fix it. That we are, we're easy to work with. Kind of going back to, you know, being easy to work with and being kind, you know, that, that is, that surpasses just reputation, you know. And I think that just, just owning and creating a genu good company, you know, where we give back and a big hearted company, you know, a company with a heart. I think that's what, that's what I want. That's why I'm thinking back. I like literally have this vision right now of my grandkids and sitting on a porch and you know, just, just the company being about the people and.

Yeah.

And that legacy that, that we, we created.

Absolutely. And you have already created something that I think embodies that and embodies very much, much the person that I know you to be. The character that you already have. Your, your company definitely embodies that. So Taylor, this has been so awesome. Thank you for sharing your time today, your, Your talent, your treasure, your story with all of us. It's just so fun to watch you continue to be creative and to grow and to thrive. So again, thanks for being a part of our community and thanks for being.

On the podcast today. Thank you so much. I had fun and I just. I love being a part of the Boutique Hub.

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