Ashley's Tip of the Week: What is the Boutique Hub?

Hey guys, I hope you are still enjoying our season break. I want to come back to you this week with just another really quick tip to help you get you through your week. But actually this quick tip is more like a commonly asked question from those of you who are not yet members of the Boutique Hub. If you're already a member of the hub, you know this information. You can check on out if you want and keep on with your day. But if you're not yet a member, I always get asked, what is the Boutique Hub? What is the Boutique Hub? Why would I actually join the Boutique Hub? So I want to give you a couple of quick tips and insights into what the Hub is today so you feel comfortable joining. And I definitely will have a link for you in the show notes today so that you can click on it and learn more about what the Hub has to offer. So the Boutique Hub is the central connection point for our global boutique industry. We are the largest community of boutique owners, wholesale brands and industry experts in the world, across all 50 states in the United States and eight countries now. Which kind of blows my mind. It actually really does blow my mind. I'm so thankful for that. But our goal when it comes to connecting our community in the motto and spirit of community over competition inside of the Boutique Hub is to help you, the business owner, find every single tool you could possibly need in one place. And here's where we look at our tools being the strongest. The first is community. We know how lonely business can be when you're in the trenches. Every single day you come home, you talk to your spouse, you talk to your friends, you talk to your family, but they may not get it. And so it's so nice to be able to talk to someone who's been there, done that, who understands the struggles that you're going through or that you're going to go through so you can come out with a better plan. So inside of the community at the Hub, we have over 14 Facebook groups based on what type of business you are. Are you a brand new business owner, are you a 30k a month and plus business owner? Are you a multimillion dollar business owner or, or are you a brick and mortar store, a children's store, a special occasion store, a gift store or a women's fashion store? So we want to connect you with like minded business owners so you can find information that pertains to you immediately. And then we like to take that show on the road. We travel to markets in Atlanta, in Dallas, in Las Vegas for WWD Magic and we love to meet up with our members every single market. So you can count on an opportunity to meet up with us in our showroom to learn more about what's happening in our industry. The latest tips and tools and downloads, downloads that we can bring to you. Or maybe you need a quick website audit or just an ear to talk to. We always have food and drinks and swag and an opportunity to meet up with fellow boutique hub members while we're at market. So community is the most important thing we do. The second important thing we do is bring education. So we think of ourselves as no fluff industry experts and if we don't know it, we find the answer from someone who does. You're going to find all the top industry experts inside of the Boutique hub on every single topic. From inventory, open to buy, managed management, hiring, firing team, social media, Facebook ads, SEO, e commerce, live selling, you name it, content strategy. We bring in live guest experts every single week, every single Tuesday for our members inside of the boutique hubs main member group. And then we house all of those trainings plus additional downloads and checklists and how to's inside of our members training library. And if you're a wholesale brand or you have wholesale side of your business, we also have a special module just for you in our training library and we have live trainings every single week in our wholesale members only group to help you learn how to be a better wholesale brand owner. All right, besides education, the next thing we do, speaking of wholesale has to do with wholesale. We want to connect boutiques with quality vetted wholesale brands from around the world at several different price points. So we have almost a thousand brand members now inside of the Boutique hub that you can shop from on a daily basis inside of any of our groups, from their profile on the hub or now our brand new platform, Hubventory. Hubventory is a way for you to not only shop all of your favorite products from all of your favorite brands, but it's a smart tech platform that actually connects you with brands that are best suited for you and your business based on your follows, your likes, your recommendations and the things that you love to purchase on a daily basis. We also have something that no one has done before in the industry and I'm super proud of that. But we brought a little Pinterest flavor to Hubventory so so you have a complete board planning system that allows you to maximize your inventory, cross reference that with your open to buy plan and make better buying decisions. Hubventory is in my opinion a grassroots Built by the industry for the industry platform. With every single decision we made building Hubventory, we asked for feedback from boutique owners, from wholesalers of all sizes and types. And and this is only version one. We're just launching hubventory so we have lots of iterations and new features that we cannot wait to add to the platform. Along with tons of easy integrations like our existing integration with Shopify for wholesale brands and also an integration with Shopify for boutique owners. We'd love to also add comments sold to that list so that buying new inventory is as seamless and effective as possible for your business. All right. Besides wholesale and education and community, we also want to make sure that we're also bringing you perks and discounts and specials that you can't find anywhere else. We know what it's like to be at market when a huge, huge retailer walks in the door. Nordstrom, let's say. And we want to give boutique owners an opportunity to walk in the door and feel just as special as Nordstrom. So because of the size of our community, we've teamed up with some awesome tools and resources that we know you use on a daily basis to get you better pricing. So whether that's a discount across the board at Comet, sold Hertz rental car, Office Depot, any of the text platforms or email platforms you're using, or even Shopify itself, we have tons of discounts and perks just for members of the boutique hub. Now a couple other great ways to use the hub. Of course, if you need to buy or sell or find overstock inventory from fellow boutique owners, we have the very first inventory exchange. Literally it was the first one ever on Facebook just for our members. It is vetted, it is highly monitored and if someone doesn't pay their invoice guys, we are not going to waste time with it. We want to make sure it's as effective as possible. So use the inventory exchange anytime inside of the hub. We also have live training with our entire team on Mondays called office hours. So if you have a specific question and you're looking for a little one on one help and coaching in your business, or maybe you're just wondering how can I better use and maximize the boutique hub? Come to office hours on Monday mornings and our team is there to help you every step of the way. We also bring you the latest news. What's happening now in our industry or when things like Facebook crashes for 24 hours, how are you going to reach your customers? We talk about in the moment strategies that you can use right now, you can count on the Hub to always be the industry leader when it comes to information, education and what's happening right now that's going to affect your business the most. All right, Besides that, you are here listening to the podcast, but we also want to bring you some extras from the podcast. So new in season four, you can expect when we have great guests on the podcast, we're going to be pulling some of their tips and special insights just for you in exclusive downloads in our members training library. For those of you who are members and listen to the podcast. All right, that is the Hub in a nutshell. It is the central connection point for our industry. It is built on community over competition. And really, from my heart to yours, our entire mission at the Boutique Hub is to change lives. It always has been to change lives. Because I know that when we change your life as a business owner, that changes everything. That changes your family's life, it changes your employees and their family and and it changes the entire community around you. So you have my personal stamp of approval that when you work with us at the Boutique Hub, it is our heart going into every single product and every decision we make with your business in mind first, you guys, I know how hard it is sometimes as a business owner myself to see the forest through the trees. You're so busy working in your business. I want you to be able to work on your business and I want to be able to scout and see what's coming in our industry ahead of time so that you're ready and nimble and you aren't ever caught off guard with what's working right now in our industry. So I would love to invite you. If you aren't yet a member of the Boutique Hub, I would love to invite you to please come and join us. We have been in business since 2013. We are a highly vetted and trusted community and we always are as humble as we can be an honest as we can be about asking for your feedback and implementing your feedback. We know that our business is built with you in mind first. So if you would love more information, you guys, I obviously have a link for you in the show notes or please just message me. I'm a J. Alderson on Instagram or the Boutique Hub on Instagram. And we would love to invite you to join our community. Message us. And if you aren't yet a member, I'll shoot you a special code just for listening to this quick tip this week and we'd love to introduce you inside of the Hub. If you join monthly, it's 39amonth. If you join annually, it's 24amonth paid annually. That's $180 savings a year if you choose to join us for the year. So just a heads up when you get there, there is a huge carrot if you join annually. All right guys, if you have any questions again, please let me know. Ask us for a quick code. We would love to share a discount code with you and invite you to join our family and our community inside of the Hub. Thanks for listening to the podcast. You guys can't wait to be back next week with another quick tip and get right into season four.