Are you familiar with the “inside-out” versus “outside-in” debate?

22 Mar 2024 · 0 min

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This content was created by Bill Gallagher. This content was uploaded by Bill Gallagher. This is a YouTube video titled "Are you familiar with the “inside-out” versus “outside-in” debate?" (created 2024-03-22T16:07:26Z). The excerpt is a single-speaker remark (SPEAKER A) in which the speaker discusses the inside-out versus outside-in approaches to music: they prefer choosing music they want to play and then finding a way for others to buy it, rather than selecting music based on market studies. The passage is reflective and appears to be part of a larger interview or discussion about artistic visioning.

There's no right or wrong. I don't have a judgment. I have plenty of friends who open multiple units of the same thing. It's just not my thing. And the way we do visioning, it's inside out. So it's not what music is selling well, it's what music do you want to play and then figuring out a way to play it in a way that other people will buy it. Yeah, but it's not like doing a study of what music selling. Okay, I'm going to play that kind of music, right?