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Bill Gallagher weighs two paths for startups: raise money now while your story is compelling and lock in partners, or wait until you hit revenue milestones to protect your valuation and avoid personal costs.

Bill Gallagher weighs two paths for startups: raise money now while your story is compelling and lock in partners, or wait until you hit revenue milestones to protect your valuation and avoid personal costs.
I got two pieces of advice. One of them is sell now, raise money now. When you've got a good story to tell, now's the time to raise some money to put some investment into the company and get some partners to help you, because you have no idea what you will see. The other advice I heard was at the same time, at the same advisory meeting, was you need to hit a certain revenue milestone. Otherwise you're. Your company's not going to be worth a whole lot and it's going to cost you personally. So you really should wait and you should get to the next little bit on your own and then bring in the other money.