Short advisory segment for podcasters arguing that YouTube is currently the primary channel for discoverability; an RSS feed feature added in January helps distribution. The speaker recommends prioritizing video (even non-professional quality) over audio-only shows and suggests AI tools can cut production costs substantially (claimed 70–80%) while improving quality.
Your number one way for discoverability now is YouTube. You know, they added the RSS Feed feature in January. You're seeing a lot of these different platforms pushed to video, so your discoverability is a lot better. It is very hard to build an audio only podcast, so video has to be a big focus for you, even if it's not that you're going to have professional studio quality video. But I think that's where a lot of these AI tools come in, because there are some incredibly good AI tools out there that can cut your costs by 70 or 80% and also get you a way better product.
