Are real estate investors the perfect match for franchising? Jon Ostenson
25 Jul 2023 · 1 min

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In this interview segment, Jon Ostenson explains why real‑estate investors make a natural fit for franchise ownership. He notes that many real‑estate investors prefer a more hands‑off approach and are currently facing a scarcity of high‑quality property deals, leaving them with cash on the sidelines looking for yield outside public markets. Ostenson argues that franchise businesses—especially those that are "boring," cash‑flowing, and resistant to Amazon‑style disruption—align well with the investment style and risk profile of real‑estate investors, offering a complementary, low‑maintenance revenue stream.











