Dr. Shannon Irvine explains how your subconscious keeps you safe by holding onto old beliefs and habits, which fights against your conscious ambitions for big growth. The conflict creates a bind: your safety-driven brain says stay put while your thinking mind pushes for billion-dollar goals. Recognizing this gap lets you surface and discard the limiting stories holding you back.
our brain's job is to keep everything aligned with what's in subconscious automation right now. Every limitation and every positive. That's what it's protecting at all costs. Here we come along as entrepreneurs and investors, we're wired differently, right? And so we want these big visions, these big dreams. And so we've got an automation running 90% of the show that's saying, stay safe, don't invest, don't take risks, don't move from this place. And then you've got our thinking mind saying, I want a billion-dollar investment portfolio. I want to be wealthy like billionaires. I want to have this successful business. And we put our brain in a bind. The good news is when you do that, you can actually uncover some of the stories that are no longer serving you and get rid of them.
