3 People Who Should Not Write a Book

Julie Broad (Book Launchers) argues that not everyone should write a nonfiction book. She lists three types of people who should reconsider: (1) those whose only goal is to "help people" without a clear reader or measurable goal; (2) those who lack funds to invest in professional services (editing, design); and (3) those who have nothing unique to say. She suggests alternatives: clarify goals/audience, wait to invest until you can afford professionals, or gather content via interviews if you lack original material. Video includes promotional CTA for BookLaunchers and invites comments.
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Too many people would have you believe that everyone should write a book, your story is important, it will benefit you, etc. Etc. Maybe your friends have even told you that you should write a book. Let me save you a lot of time, energy and money. Not everyone should write a book. Hey, I'm Julie rodd of Book launchers.com, a fantastic company that helps you self publish and a nonfiction book that will help you launch that will help you launch your business, brand and book. I'm not gonna say you'll be famous after you work with us, but it's totally possible. Okay, before I tell you the three people who shouldn't write a nonfiction book, I want to give a huge shout out to a few folks who've been commenting on a lot of my YouTube videos. You make my day when you stop by my YouTube channel and say hello. Thanks so much Mandy Lynn, Fern Ellen, and Rebecca Amadeo. You guys have been awesome, awesome people in my YouTube community. Thank you so much. So now for those three people who should not write a book. And just remember, we're talking nonfiction books here. I'm not telling you whether you should write your fiction book or not. Number number one person, number one, your goal is simply to help people. You probably fall into the camp of the person that other people have been saying you, you should write a book. You maybe have gone through some really rough stuff and you have a great story to tell. Just because you went through something traumatic or challenging or wonderful doesn't mean it's going to be a great book that people will buy, read, and then tell others about. I talk to way too many people who say they want to write a book because they want to help people or their reader is someone who has gone through what I've gone through. I appreciate the desire to impact and help others. I think it's wonderful. But you're going to struggle to sell a book that has no clear goal and no clear reader. With no personal goal defined, it's impossible to know if you're successful. How do you know when you've helped people dig deeper and find a stronger why do you want to prevent one suicide? Do you want to speak to groups about your stories to help other moms of young children avoid their child from getting bullied like your child did? Or do you want to help your not for profit idea get funding so you can do something bigger with it? Now with those things, we're starting to get into something with a real purpose and we can begin to create a book around it. Chris Anderson is behind TED Talks, and he wrote a book called TED Talks, the Official TED Guide to Public Speaking. He says many of the best talks are simply based on a personal story and a simple lesson to be drawn from it. Your personal story has massive value and you probably should write a book if people are telling you that you should, but only when you know who you were writing for and why. It's giving them a new idea, a a new perspective, a new way to do something better, faster, easier than they did before. The second type of person who should not write a book is someone who has no money to put into the book. A nonfiction book with a goal of building your business, growing your brand, or getting you to stand out as an expert should represent your best work. To do that, you absolutely need professional editing and professional book designers. Period. Not your school teacher, aunt, or your spouse who's a good editor. A professional book designers editor There are ways to save money on a book and still produce a very professional book. Service exchanges, crowdsourcing, the content edit. Those are two ways. But for your book to be a great reflection of your business, product or service, you do need to have professional help. And by the way, the right book can easily pay itself back for most nonfiction authors with one or two new clients, a paid speaking gig, some new course or workshop sales, or an increase in your service fees, which will be much easier to do because you'll be the expert in your niche. Check out this video to learn how to 10x your return on a book. But I get it. You may not be in a position to invest anything in your book right now, and if that is the case, you may want to wait to launch until you can put some money toward professional services. Person number three who should not write a book you have nothing to say Every once in a while we have conversations with someone who wants to write a book who doesn't have anything to say. Oh, their book idea is too vanilla, just like everything else in the market. Or they just don't have enough experience or perspective to find a good book. If you really want to write a book but you don't have anything new to say, I recommend you go out and interview people to get the content. Think Napoleon Hill's Think and Grow Rich or Chicken Soup for the Soul. Tim Ferriss even did this with his new book Tools of Titans. But if you don't want to do that and you don't have a different idea or a unique perspective to offer your readers, you you won't have a good book. So save your time money and energy and don't write it right now. If you want to write a book and you're not one of these three people, let's chat. Book launchers.com application give me a few details and we'll hop on the phone if I think your idea has potential and we can help you 10x that investment like this video smash that like button, and most importantly, subscribe to the channel and turn on the notifications so we can hang out more often. And while you're here, let me ask you you do you think there are people who should not write a book? Don't name names, just share the types of people who shouldn't write a book below in the comments. New videos come out every Friday, and I hang out in the comments the most right after they come out to chat with you. See you on the next video. Oh my goodness.
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