Julie Broad, originally a Canadian real-estate investor, describes moving to Los Angeles and transitioning from real estate and education/training into helping others write, publish, and sell books through her company Book Launchers. She self-published her first book, More Than Cash Flow, which reached #1 overall on Amazon Canada; she later wrote a second book, The New Brand You.
Chapters
Thanks for having me.
Yeah, definitely appreciate it. Why don't you tell us just a little bit about yourself, background and everything good you're doing with book launchers.
Yeah, my background is actually real estate and real estate in Canada. I now live in Los Angeles, California. But I've only been here for a very, very short period of time. Like five weeks, six weeks or so. But yeah, no, I'm originally a real estate investor in Canada. And through that I wrote my first book, More Than Cash Flow. Just kind of sharing the adventures that we'd had. And they certainly were adventures. Definitely made money, but also made some pretty awful mistakes that made for some great stories in a book. And that book did extraordinarily well. I kind of, you know, it was one of those things where the stars aligned. And my book actually went to number one overall on Amazon, hanging out with Dan Brown and the Game of Thrones. And I self published. So it was unheard of really to have a book, a niche book, self published nonfiction, go to number one overall. And this was Amazon in Canada. But still I sold thousands and thousands of books in a very short period of time to have that happen. So it was really cool. But that led to a lot of people starting to ask me about writing their own book and what do they need to do and how do they publish their book. So bit by bit, I slowly, as I started to move from real estate into helping people build a brand and boost their business, I started to find myself helping a lot of people solve their publishing and book challenges. And so when we were moving to California, I decided to just completely stop what I was doing in my education and training business and focus on helping people write, publish, and very importantly, sell their book. And book Launchers was born.
Very neat. Very neat. So what was the title of that book?
Oh, the second book was the New Brand you'd. And the first book I wrote was called More Than Cash Flow.
