Julie Broad (speaker) promotes a six-week interactive workshop called "Book Marketing Magic Live" that teaches authors how to market books by leveraging other people’s audiences (media, speaking, partnerships, influencers). The talk argues that large personal followings aren’t required; strategy and action (pitching, positioning and outreach) are what produce lasting results. The workshop includes hands-on pitch crafting and strategic support (max 18 participants) and a direct call-to-action to visit booklaunchers.com/magic to register.
Chapters
Selling books doesn't require you to have a huge social media following. Creating and uncovering opportunities that can change your life also doesn't require you to sell tens of thousands of books. You can take strategic steps to put yourself in front of other people's audiences, uncover cool opportunities, grow your brand, build your business and sell some books too. One of our authors told me recently that his book, which launched a few years ago is is the reason his business grew fast and that he's now selling his business this month and he couldn't be happier. That doesn't happen if you just launch your book and hope it finds an audience. You might be posting on social media or shouting from the rooftops, but if that isn't working, and if you're not sure what action to take to get the most movement and momentum, well, you're going to love what we have coming up. We have a six week online and highly interactive workshop called Book Marketing Magic Live. You'll work alongside myself and book marketing manager Sarah Bean to strategize, formulate, research and pitch yourself and your book to other people's audiences. We're talking media, speaking, partnerships, influencers. We'll help you identify and craft a message that will help you start opening doors. Let's face it, being an author loses its charm. When your book collects more dust then it's collecting sales. And you're not alone in this. But what separates the successful authors from the struggling ones isn't just talent, it's strategy and action. It's about leveraging other people's audiences to create a ripple effect for your book sales. It's easy to make excuses and say well I don't have an audience or I'm an introvert or that one thing I tried didn't work. But excuses are just keeping you small, which feels safer but. But it's actually riskier because not taking action means you aren't ever going to realize the potential you have with that book you worked so hard to write and publish. If you've ever been to any of our free training sessions, you already know this isn't going to be your average workshop. We always over deliver. We're talking about hands on training to overhaul your book. Positioning, craft pitches that open doors and connect with influencers who will turbocharge your book's visibility. And the best part? You. You don't need a sprawling social media following or an established platform to start. If you have it, great, that will help. But you don't need it to get value from the steps that we're going to take you through. There is work to be done. This is not a magic button. I wish I had one of those. But this is about rolling up your sleeves and diving into action that will build long lasting momentum. We have a maximum of 18 spots in the class because we want to make sure every person gets time and attention to craft their pitches, create a strategy and create great positioning for their book. We're committed to giving each author the attention they need and deserve. So if you're ready to turn the page on your book marketing journey and start writing your success story, it's time to secure your spot now. Visit book launchers.com magic to get the details and lock in your spot. Maybe this time next year I'll be talking about your story of how you stepped on a giant stage because of your book, or how you landed the biggest deal of your life or tripled the size of your audience with one event you secured. With this pitch process, let's unlock possibilities and opportunities together. See you in class.
