How to Start Writing a Non Fiction Book?

Sucks. Okay. Once upon a time. No. Hey there. I'm Julie broad with book launchers.com and today we're talking about how you start writing a nonfiction book. Number one, know your goal. This is if you're thinking, I want to be a bestseller, why? What's it going to do for you? Do you want more clients? Do you want paid speaking gigs? Do you want to solidify your position as the authority in the industry and get more media attention? Are you hoping to develop a large database of people in your community? What does this book need to do for you to be a success? Number two, who is your ideal reader? One of our author clients is a very successful realtor in Canada. He wants to cement his position as an authority with a book to make landing new clients easier. So he has his why very clear. He knows he wants to focus on people who want to invest in Canadian real estate. They don't have to be in Canada, but they do have to want to buy in Canada. And ideally, in or around his target market, he will work with new or experienced investors. Typically, these are professionals with money who don't want to invest in traditional stocks or retirement funds or they're looking to supplement their other investments. He could be targeting doctors, lawyers, accountants, sales professionals, business owners. And he already knows the magazines they read, podcasts they listen to, and events they attend. So he knows his ideal reader and even how to reach some of them. That's what you want to know for your ideal reader. Number three, what is the hook? Sticking with our client example, his challenge was his book wasn't going to be much different than the other real estate books on the market because he didn't have a great hook. But as we started to work on his book, we found a common theme that kept coming up. Far more important to him than anything, any of the deals he's done or helped his clients do was his contribution to the community. Because of real estate, he has the network to solicit donations, recruit volunteers, and get media attention to further increase the success and reach of his events. He has many stories of how real estate has allowed him and others to contribute to the community and beyond. Now we're getting closer to a hook. In another video, I'll be sharing the five questions to ask to help you create your hook. Number four is research. Every author will approach this step a little different, which is but my recommendation is to spend a few weeks reading the top five bestselling books in your niche. If you haven't already, listen to a few episodes of each of the top three to five podcasts in your niche and do some reading on Quora in your area of expertise. Really get deep into this subject to see what people are already talking about, what you agree with and what you don't agree with, and think about what you want to share that you aren't seeing covered, or even better, that you think is wrong. Finally, number five Brainstorm. Now you have enough information to start brainstorming a bunch of topics. I find it best to set a timer for 30 minutes and just write every idea that comes to mind. No criticism, just write those ideas down. That's what brainstorming is all about. When I'm done, I'll find some that are going to be chapters, while other subsections and others just suck and are going in the trash. From here you've got to turn it into a book outline and create a plan to write. But now you're started. If you like this video, make sure you hit that like button and subscribe to the channel so we can hang out more often and turn on that notification so you can find out when a video comes out. The first people who comment on a video on the first day it comes out, they get prizes. Yeah, we do draws. See you on the next video.