Julie BroadYour Non-Fiction Sidekick for Writing, Publishing & Marketing a Book That Builds Your Brand and Grows Your Biz

Publishing Terms To Know: Blurb, Fair Use, Backlist, Advance

30 Mar 2023 · 1 min

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Short video (spoken transcript) by Julie Broad explaining four common publishing terms—fair use, blurb, backlist, and advance—giving brief, industry-grounded definitions and a note about self-publishing advances via Kickstarter. The purpose is to clarify what each term means in practical publishing contexts.

Questions this video answers

A term from copyright law that allows you to use quotes or images from other rights holders for the purpose of commentary and education.

The copy written on book covers or dust jackets promoting the book and the author, featuring testimonials from book reviewers or well-known people in the book's field.

Books not published during the current year but still for sale from a publisher.

Money you're paid prior to writing a book; an advance against future royalties.

Chapters

Fair use A term from copyright law that allows you to use quotes or images from other rights holders for the purpose of commentary and education. Primarily blurb the copy that is written on book covers or book dust jackets promoting the book and the author, featuring testimonials from book reviewers or well known people in the books field. Backlist I've talked about this in regards to audiobooks because there's there isn't a big backlist of books like you would find on Amazon for print or ebooks. But in industry terms, you'll find that this is in reference to books not published during the current year, but are still for sale from a publisher. Advance Cha Ching My friends, this is something self publishing authors are getting via Kickstarter campaigns. Oh yeah, but in industry terms, this is money you're paid prior to writing a book. That is an advance against future royalties.