Julie Broad breaks down five facts about self-publishing: it's a business, not just writing. Self-published authors keep more money, readers don't care how a book got published, you own your rights and can build side income from speaking or courses, and you control everything from price to marketing.
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Five facts about self publishing you may not realize Fact number one Being an author means you're building a business. Even if you get a publishing deal, you're creating a book business. Fact number two you can make a whole lot more money self publishing. You have a lot of opportunity when you self publish to create massive success and impact. Fact number three Self publishing. It's mainstream readers do not care if a book was self published or not. Your book solves a problem or tells a compelling story they can relate to and you and you've positioned it well so they can find it when they're looking. You can find success without a publisher. Number four with self publishing you maintain full control and can leverage your contact for speaking gigs, courses, TV deals and you don't need somebody else's permission. So number four was rights. Number five with self publishing you have full control over your marketing strategy, pricing and promotional efforts. This means you can pivot quickly, run sales when you want and target your specific audience. Effectively control.
