Julie BroadYour Non-Fiction Sidekick for Writing, Publishing & Marketing a Book That Builds Your Brand and Grows Your Biz

Unexpected Ways to Promote Your Brand and Book - Idea 4

22 May 2023 · 1 min

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Julie Broad (creator/uploader) presents Tip #4: make a clear call to action when creating content to build your brand and generate revenue. She emphasizes that without a CTA you will struggle to sell books or secure speaking and other opportunities, and she lists five specific CTAs creators can use (buy the book, get a free resource in exchange for an email, connect on LinkedIn, write a review and notify the author, or hire/buy services).

Chapters

Okay, tip 4 make a call to action Creating content, doing interviews, having a stellar website, being on social media. These are all things people, including me, recommend for you to do to build your brand. But at the end of the day, your efforts must be seen and heard and must come with a call to action or you won't make money. You won't sell books. Your speaking engagements will be minimal, as will most other opportunities depending on what you're doing and where you're doing it. Your call to action could and should be one of these things. Number one Buy my book today. Right here, right now. Two. Go get my free thing of value and give me your email address. Number 3 Visit my LinkedIn profile and connect with me. Number 4 Write a review and then send me a message that you posted a review so I can thank you. 5. Buy my product, hire me. Book a consult call, have me speak at your event.