Q&A: How to Differentiate Between a Goal and an Objective

24 Nov 2015 · 1 min
0:59

Brian Tracy answers a viewer question about the difference between a goal and an objective. He states there is effectively no meaningful difference: both describe a specific, measurable end state or mission; when achieved, you know it ("mission accomplished"). He emphasizes that goals/objectives/targets are measurable end-states and closes by urging viewers to take action now.

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