A Unique Team Covenant (2 pages)

PDF · 16 Jun 2026

The handout "A Unique Team Covenant" by Bruce E. Brown (Proactive Coaching) describes how a high‑school sports team, fresh off two state championships, adopted gratitude as its core covenant during a retreat facilitated by Proactive Coaching. It explains why gratitude was chosen, the psychological and cultural benefits of a gratitude‑focused mindset, and how the team translated the abstract value into concrete actions—most notably handwritten thank‑you letters from captains. The document includes enthusiastic testimonials from high‑school football and volleyball coaches about the impact of the Captains and Coaches workshop and DVD, highlighting increased energy, clarity, and accountability. Finally, it provides a brief overview of Proactive Coaching’s mission to help teams build cultures of excellence, along with contact information.

Topics

Gratitude as a Core Team Covenant

The rationale for selecting gratitude as the team’s binding agreement, including its impact on focus, mood, teamwork, and overall performance.

Translating Gratitude into Concrete Behaviors

Specific actions the team committed to—handwritten thank‑you letters, acknowledging all contributors, and maintaining a culture of appreciation.

Coach and Captains Workshop Feedback

Testimonials from high‑school football and volleyball coaches describing how the Captains and Coaches DVD and workshop empowered leaders, clarified roles, and energized the team.

Proactive Coaching’s Role and Services

Overview of Proactive Coaching’s mission, resources (workshops, DVDs, publications), and how they assist teams in building lasting covenants and cultures of excellence.

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