Heather KennettFounder at Curly Girl Method Club

CGMC® Rewards is BACK — launched today!

Name: CGMC® Rewards is BACK — launched today!
Uploaded: 2025-09-01T12:18:44+00:00
Duration: 1 min 30 s
Channel: Heather Kennett
Description: In this video Heather Kennett announces the return of a proper CGMC Rewards loyalty program, now accessible via a link in the website footer. She…

1 Sept 2025 · 2 min

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1:30

In this video Heather Kennett announces the return of a proper CGMC Rewards loyalty program, now accessible via a link in the website footer. She explains that previous attempts at a rewards app suffered from technical issues—members could not see their points and updates were lacking—making the new program a fresh start. Members can earn points through a variety of low‑effort actions: liking posts, adding a birthday, visiting a physical store, following CGMC on TikTok, sharing a link on Facebook, and, of course, spending on orders. The conversion rate is roughly three points per pound spent, and accumulated points can be redeemed for discounts (£5, £10, £20 off) or free shipping. Heather references the earlier CGM Club Rewards, which was discontinued about four years ago, and emphasizes that this new iteration is intended to be permanent. She encourages viewers to check the footer link or her Instagram stories for direct access to the program.

Chapters

Exciting news, other than my cool green glasses is that we have a proper rewards program back for CGMC Rewards. It's called I've put it in the footer of the website and as you know we launched a bit of a loyalty membership a short while ago. Cost us quite a lot of money to run them. You have to pay for these apps for it to work. But anyway the last one, none of you guys could find your points and no one was getting updates on their points or how many points they earned or whatever. Sorry, loving the hair after a bounce back treatment. But this one's looking really good. So you can earn points for all sorts of things from giving your like adding your birthday, visiting the store, following us on Tik Tok, sharing a our link on your Facebook. Just loads of little fun things and obviously you get points on your orders as well. And then you get I think it's three points in a pound but then you get £5 off your order or £10 off your order, £20 off your order, free shipping, all sorts of things. And for any of the people that have been around forever, we used to have CGM Club Rewards and it was brilliant and they the app thing discontinued which means we couldn't run it anymore. So I've been looking ever since. So probably about four years but now this one is back and it's here to stay. So check it out. I'll see if I can put the link in stories or something but enjoy.