CEO that just raised 2.4M: what's his main role?

4 Dec 2023 · 0 min

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0:24

A brief first-person excerpt from a YouTube video (Charles Cormier) in which the CEO describes his hands-on role at this stage: personally handling product, marketing, fundraising, PR outreach (contacting journalists, booking podcasts) and continuously experimenting with messaging and incorporating feedback. He self-describes as a "chief experimental officer."

So I spent a lot of my time at this phase of the company. Product and marketing and fundraising is basically all of it. So I do, I, you know, I nag journalists about writing about us and people about having me on podcasts and everything else. Right. I think of myself as like the chief experimental officer. Right. Constantly tweaking the messaging, constantly thinking about, you know, different points of feedback and the questions people ask and how do you incorporate that?