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In this segment, the presenter cites a recent Family School of Philanthropy study revealing that 81% of donors want greater transparency on how their contributions are used, 65% would increase giving if they better understood impact, and 61% lack trust in nonprofits. The speaker then positions the Wishes app as a solution to these trust deficits, emphasizing its features of transparent donation tracking, tax‑deductible contributions, and reward mechanisms that incentivize social good, thereby aiming to rebuild donor confidence and encourage higher charitable giving.

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