Financial Strategies For Small Business

26 Feb 2015 · 3 min
2:55

In this 2015 interview, host Kim talks with Mike Michalowicz, author of Profit First, about five practical financial habits that can help aspiring entrepreneurs succeed. Michalowicz advises starting small while still employed, using platforms like Uber or eBay to test a business idea before quitting a full‑time job. He discusses funding options, noting the rise of crowdsourcing and loan aggregators but emphasizing the benefits of self‑funding to avoid overspending with other people’s money. The conversation highlights the biggest misconception—pursuing a passion without a market—and stresses the need for consumer demand. Michalowicz cites Sara Blakely’s Spanx as a model of conservative, tool‑driven growth, mentioning products like Xero accounting software that let founders focus on their core product. The interview wraps up with a promise to share more resources on the show’s website.

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