Mike Michalowicz says over 500,000 companies use Profit First. When someone claims it doesn't work, ask if they've actually tried it. If they haven't, their skepticism doesn't matter. If they have, their results teach you something real.
Chapters
Hi, I'm Mike Michalowicz, the author of Profit First. I'm here today with you to bust myths. In fact, a common myth is that Profit First simply doesn't work. I'm happy to report over 500,000 companies have implemented Profit First, and that's growing daily. We actually have thousands of case studies and reports also. And here's how you deal with someone that says Profit First doesn't work. Ask them. Say, what's been your experience implementing it? You see, as an author, so many people came to me when I first started out and said, being an author will never work, you'll never make any money doing that. Well, that's a lie. So here's the technique I used. When someone says it doesn't work, I ask that naysayer, what's been your experience implementing it or doing it? If they have no relevant experience, their feedback is irrelevant. If they've done it and failed, well, I wanna learn from that. If they've done it and been successful, I wanna learn from that too. It's people who've actually done it that I wanna learn from and navigate my own success. So next time you hear someone say, "Profit First doesn't work," ask 'em, "Have you done it?"