Christie JungeA Plus Solutions Inc. · CEO | Profit First Professional

Unlock Better Relationships with Money

20 Jul 2026 · 1 min

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In this segment, the speaker—author of an upcoming personal‑finance book—explains how money underpins the lower tiers of Maslow’s hierarchy of needs (physiological and safety). Because money is required to secure food, shelter, and protection from environmental threats, financial scarcity compromises these basic needs. When these foundational needs are unmet, individuals are forced to prioritize survival over higher‑order needs such as belonging, love, and relational connection. Consequently, financial strain can damage marriages and other relationships. Conversely, once a person has sufficient financial resources to reliably meet physiological and safety needs, they can focus on belonging and emotional intimacy, allowing relationships to thrive. The speaker frames this argument as a central conclusion of the book, linking personal‑finance stability directly to relational health.

Chapters

One very interesting thing is I'm writing this book on personal finance. One of the most common consequences is marriage, relationships. And what my conclusion is, is based upon Maslow's hierarchy of needs, the foundational levels are physiological, food, water, breathing, sleep. Then right after that is safety needs, protection from environments, bad weather, and so forth. Well, what facilitates safety and physiological needs is money. I need money to acquire food, to have a roof over my head. When that's compromised, some of those elements are getting compromised. The next levels up are belonging, that's our relationships and so forth. Those things are secondary to those needs. So when money isn't available, we go to this foundation of needs and we start ignoring or harming our relationships. But once you have enough money and you can properly address physiological and safety needs, then we can elevate to the needs we have of belonging, connection, love, and so forth.