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Painting Biz Owners: learn how to retarget and gain more potential clients in your marketing process

Name: Painting Biz Owners: learn how to retarget and gain more potential clients in your marketing process
Uploaded: 2024-05-07T12:45:03+00:00
Duration: 37 s
Channel: Daniel Honan
Description: In this short tutorial, the speaker explains a low‑cost retargeting strategy for painting business owners. By adding a tracking pixel (a small code…

7 May 2024 · 1 min

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In this short tutorial, the speaker explains a low‑cost retargeting strategy for painting business owners. By adding a tracking pixel (a small code snippet placed in the website header) – for which the service rollwerks.com can provide the pixel – the business can identify visitors who did not schedule an estimate. The owner can then run simple display ads aimed at those visitors. The speaker cites that retargeted visitors are about 70% more likely to schedule an estimate, positioning this as an inexpensive way to boost conversions.

Chapters

You can do that in your own business pretty cheaply. This is a very inexpensive thing you can do. It's just not a lot of people are aware of it, but basically you would put a, what's called a pixel on your website. It's just a little bit of code, put it in the header of your website. And rollwerks.com is something that you can look into that does this. rollwerks.com, they'll give you the pixel, put it in your header of your website, and then you can just design some ads or have your admin person put together some simple display ads. And then when folks go to your website, they don't schedule an estimate, then they'll start seeing your ads every And website visitors who were retargeted with display ads are 70% more likely to schedule an estimate.