Painting business owners can steal a tactic from real estate: respond to leads within 5 minutes. Since customers submit forms at random hours, automation sends immediate replies and wins jobs before competitors even see the inquiry.
Chapters
I know you worked on the real estate side. Didn't you have anecdote on this topic? Yeah. In the real estate space, we always told realtors that it was 5 minutes. If you did not respond in 5 minutes or less, essentially that lead was probably being contacted by someone else. So you had to get on there and it didn't really matter what time of the day that was. And that's the thing with customers. You never know if they're gonna fill out that form at 2 o'clock in the morning or at 9:00 AM on Monday when you can actually call them back or text them. Right. So. I think that's where automation can really be helpful, provide that immediate feedback that the customer is looking for. And if they're not expecting it, then you just won huge points. But if they are expecting it and you're not doing it, then you lost big time.