Daniel Rosen explains how to pitch affiliates: frame your service as solving their problems, not as a technical demonstration. Affiliates care about saving deals and making more money, not credit repair details.
When you are pitching potential affiliates, it's not about you, it's about them. Some people walk into a mortgage office and they start talking about credit repair and dispute letters and score improvements. But successful affiliate partnerships are not built on technical expertise. They're built on solving problems and creating value. The more you frame your service as a solution to their problem, the the more likely they are to say yes. So you are giving them a way to save those deals and make more money and that's a no brainer.
