Brian Solis, head of global innovation at ServiceNow, argues that AI should create new value, not just automate existing work. Leaders need to convince employees they have a meaningful role in the transformed future, using persuasion to help them see themselves on the other side of change.
Chapters
We have to recognize that there are two paths forward, and this is where it gets difficult, because we're usually tasked with one, which is iteration. Now, the opportunity, especially with artificial intelligence, is to unlock how do we compete differently moving forward? How do we use AI to differentiate our work? How do we use AI to create and scale new value in addition to improving yesterday? And because I believe that you cannot automate your way to innovation, we can't change people's minds because we want them to or we tell them to. They have to believe that they play a part in the story and that they can see themselves on the other side of what change looks like. In order to even have the conversation, you need a Jedi mind trick to tell people how to see things differently.