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A person's own name is the most motivating word in English. Dale Carnegie's How to Win Friends and Influence People explains why hearing your name compels attention and action, even enough to influence what you buy.
A person's own name is the most motivating word in English. Dale Carnegie's How to Win Friends and Influence People explains why hearing your name compels attention and action, even enough to influence what you buy.
In fact, the most motivating, magnetic words in the English language are our own names, our first name and our last name. Dale Carnegie wrote a whole book about this. How to Win Friends and Influence People. These names are. These words are so powerful. As I said, if they were in today's newspaper, you would buy the.
Paper.
