Good Day Google+ - Lawyers, Blogs and Money

In this Google+ Hangout hosted by Chef Dennis Littley, a diverse panel of four guests—lawyer Wendy Hernandez, web strategist Stepan Hovhannian, nutrition blogger Orlitha Smith, and stay‑at‑home mom‑entrepreneur Shannon—introduce themselves and discuss how they use Google+ for networking, blogging, and business growth. The conversation expands to cover multiple personal and professional initiatives: Show collaborations and cross‑promotion – Wendy mentions connecting with Andy (the "love doctor"), and Stepan describes his weekly "Google+ Business Spotlight" show (Wednesdays at 12:30 PM ET) that features real businesses using Google+. Shannon talks about her weekly "Those Four Girls" podcast (Thursdays at 1 PM ET) and the dynamics of its rotating topics. Orlitha shares her live YouTube series where she prepares a week’s worth of family meals in 30 minutes on Sundays, featuring real‑time Q&A with her husband. 15‑minute Helpout sessions – Stepan explains his recent adoption of Google+ Helpouts, offering free 15‑minute calls to help entrepreneurs with email‑list growth and strategy, positioning them as a way to boost authority and earn ratings. Health and lifestyle – Orlitha and Wendy discuss their Paleo/Whole30 journeys, noting skin‑clearance, weight loss, and energy improvements, and exchange practical recipe adaptations (cauliflower rice, almond/coconut flour, low‑carb pizza crusts). They also cover natural personal‑care routines (apple cider vinegar hair rinses, oil‑cleansing, homemade deodorant) and home fitness programs (P90X, P90X3, T25). Budget‑friendly paleo grocery shopping – Tips for keeping a two‑week grocery budget at $200‑$250, sourcing specialty items like bison, leveraging Whole Foods Friday specials, and using alternative flours for nut‑allergies. Email marketing and community building – Stepan shares strategies for growing mailing lists, offering exclusive recipes, and using free Helpouts to attract leads. The panel also reviews content‑curation tools (Flipboard, Scoop.it, Pinterest, SlideShare) and their SEO impact, discusses creating short niche e‑books as lead magnets, and briefly evaluates health products (ASEA, Shakeology, Bragg’s ACV, Melaleuca). Future plans – Dennis announces a special Valentine’s Day show featuring six female Google+ friends, dubbed the "sisterhood of the traveling HOA." Overall, the episode blends practical advice on leveraging Google+ for business, health‑focused lifestyle tips, and collaborative show‑based networking, illustrating how each participant integrates online platforms with personal branding and community growth.
Chapters
Nice. We went down to Google+ the way I always do, and there was lawyers, blogs, and money on my show today for you. Sorry, guys.
Good job.
Welcome to Good Day Google+. And like I like to say, it's always a great day when we're on Google+. And today's my favorite day of the week because I get to introduce my friends and I get to get to let them meet each other and have a good time while we're on the screen. So I'm gonna just go through a quick introduction and then we'll come back and we will talk to each one. You can tell us what you do on and off the Plus, but I'm gonna start right next to me. And Wendy, why don't you say hello?
Hey there, everybody. I'm Wendy and I'm getting to know a lot of people. Hi everybody in the audience. Hey there, Shannon. I'm a lawyer off the Plus I've been a lawyer for almost 20 years now and I really just got introduced to the Plus within the last year. You know, I'm starting to have a blast because I'm expanding my network, I'm getting to know the Google universe, doing lots of HOAs, writing a lot, and just, you know, I love the people that I'm meeting. So, and I'm excited to meet the people on the panel because I haven't met them yet. Thanks for having me, Chef Dennis.
No problem. Great, I'm happy to have you here and we will get back to you later.
Alright.
Stefan, how you doing, buddy? I'm glad you could come today.
Thanks for having me. I appreciate it, Chef. So my name's Stepan Hovhannian. I build, manage, and market websites off the Plus, but I do that on the Plus too. And I'm just— I mean, that's pretty much me. I'm all about web strategy. I do a lot of Google+ related things on strategy. And I'm just excited to be here. I think this is my second time I've come on your show, Chef. And it's something I always try and— at least end my week at some point with. You know, sometimes I'll catch the replay at night, but, um, it's— you do an awesome job with this, and so it's great to meet everybody here in the panel too.
Thank you.
I have a good time with my show. I'm really happy to do it. And now we have Shannon. Shannon, how you doing?
I'm good. Thanks for having me, Chef. For all you out there, I'm Shannon. A little bit about me is I am a stay-at-home mom. I have 3 boys who are rock stars. Stars who pretend they're superheroes. Prior to my online ventures, I was a commercial and editorial photographer and wardrobe stylist for 10 years. Then I decided just to close that chapter and focus on the kids and stay home. Google entered my life and has changed it. I'm meeting a lot of new people. Connecting and growing. I have a few different businesses, and I'm also one of those 4 girls. I'm not sure if you've heard of it or not, but we do have a community in Google, and we're just really helping people and inspiring others to go for it, you know, get over their fears and really go the distance and make your businesses explode.
So, that's Shan.
Shan, and how old are your kids, just out of curiosity?
My oldest is 6 and the twins are 4.
Twins?
Oh yeah, twins.
God bless.
Oh, and do you know the kicker of that was, I tell you, I found out on April Fool's Day. I went to go in to find out if I was having a boy or girl and they were like, "Oh, they're doing great." And I'm like, "I'm sorry, what?" And they're like, "Oh, they're doing fantastic." And I'm like, "What do you mean they?" And I really thought it was a joke, but Yep, I was blessed with the twins. They're identical. Even though they're identical, they're totally different.
So that's amazing.
Well, on that note, a friend of mine had twins and they did not know. They were lined up behind each other. And this was years ago, but they couldn't tell. And he is the calm, cool, collected type that nothing fazes him. And he— she couldn't make it, was her second birth, couldn't make it to the hospital on time. So he delivers the baby. And he's washing it off and cleaning it up, and all of a sudden another one starts coming.
It's like, what?
Yeah, that's quite a surprise.
No thanks.
His wife was a little surprised too. All right, let's move on to Orlitha. Orlitha, happy to have you here today.
Hey, I am Orlitha, first time here. I love your show, been watching it for a while, so I was super excited when I had the opportunity to be on your show. I run Level Health and Nutrition, and so that means that I blog about food but also everything else that's wellness-related. So your mind, your body, your spirit, everything, interpersonal relationships. So my blog is all over the map. I am also a stay-at-home mom/homeschooler, and I have two little ones. They are 6 and 8, one of each. And so everybody always jumps to, oh, so you get to stop now because you have one of each. And I always tell them, I don't care if I had two goldfish, I was done after two kids. I'm just so done.
That's what they said after the quiz.
I have all boys, but they're like, oh, are you ready for that girl, I'm like, no, no, no, I'm so done, I am so done, I love them, I love my kids, but no more, no más, I get that too, I blog about brain-free living, so if anybody out there is paleo, I am totally paleo, yeah, been paleo for about 4 years now, my whole family is paleo, so I talk about how you transition your family over to paleo, because my husband was not giving up his rice, Let me just tell you.
Cauliflower rice, right, Orlethea?
Yeah, definitely, definitely cauliflower rice. Definitely, it's awesome. So that's what I do.
Cauliflower rice.
It's awesome. I have a really great YouTube video about cauliflower rice, how to make it in like 2 seconds. It's hilarious, actually, because I'm pretty funny.
I like 2 seconds.
That's interesting. I have never heard of that.
Are your recipes and everything then all paleo?
Yep, they're all paleo-friendly or primal, because sometimes I'll use some raw cheese, but everything's paleo and primal.
Oh, that's cool.
Yeah, so all my gluten-free friends out there too.
Tell us a little bit more about the paleo diet, because I mean, I see caveman pictures sometimes.
Yeah, so it's not about a caveman, because I mean, it's not necessarily that, but more like what your ancestors eat and what we're supposed to eat. So they never ate any of those processed oils, and like nobody ate the processed grain. And they're like, oh, they found bread back then. Yeah, but it's not the processed grain that we eat now. So we stay away from grain, and we stay away from legumes like beans and soy, and we stay away from processed sugar. So it's just basically clean eating, real food. I mean, you don't really have to slap a label on it, but Paleo is what most people identify with, so that's what I call it. But I've seen a complete reversal in my eczema, down 100+ pounds. My husband's down 30 pounds. My kids' skin is clear, asthma gone, chronic sinus infections gone. It's just been amazing for me, so I write about it, obviously, because I love it.
We— my family integrated the Paleo diet into our lives in July of this last year because my husband, for one, had high cholesterol. He had a doctor's appointment, he had high cholesterol, and then I had a few pounds I wanted to lose that I hadn't taken off from the baby. So my trainer at the gym said, hey, try the Whole30. Have you heard of that, Orlythea?
Yeah, totally, Whole30. That's how I started.
So it was 30 days of, you know, clean eating, not even natural sugars, no agave, no maple syrup, no honey, none of that. No coffee. Yeah. And it was, you know, but it was amazing for me is the increase I have felt in my energy level. Because, you know, usually by 3 o'clock I'm ready for bed, seriously, like, you know, want to take a nap. And now I can keep going to at least 9 o'clock.
Right. And then I'm not— I'm up before my alarm clock. Like, we don't have any more alarm clocks because we're up so early because it's just like I have energy now, and I had the energy to work out and my kids, keep up with them, which is amazing because they're all over the place. Anybody who has had a 6 and an 8-year-old knows exactly what I'm talking about.
You know, and with the Paleo, even without the grains, like I do a lot of cooking with coconut flour and almond flour, and so it's like we're not suffering. I mean, I still make muffins in the morning and waffles, cashew nuts. I mean, it's just, it's a great, it's a great diet, but it does take preparation and planning your list and and shopping once a week.
And I actually do provide those on my website. Like, I give it to people, and I give them like, here, let me plan it for you. Here's a month of meals so that you understand what you're gonna eat ahead of time. And then I give them grocery lists. So I understand the planning part, so I try to help people by giving them, you know, plans so that you don't go, oh my gosh, what am I eating tonight? Well, it's already done.
You have some cooking shows too, don't you?
Yeah, and I prep a whole week in 30 minutes., and I show you how you can prep a whole week in 30 minutes. Yeah, for 4 people. So a family of 4 prepped in 30 minutes for the whole week, and you know, you're like, oh my gosh, I'm done. So we do— I did it on Sundays between football games. I'm not giving up my football.
That's good to know. There's no grains at all then? So not even the old grains like arrowmanth or spelt?
No. Well, for me and my family, we've incorporated brought back rice, plain white rice, because I found that I needed to have some more carbs. But that's pretty much it for us. We don't do the old grains, we don't do any of it because we just feel better. And it's not just because it's a diet, I just, I feel better. We feel a lot better without it. We've tried to incorporate the amaranth and the spelt and the— but it just, I didn't feel— and the millet, and it just didn't feel good. So I just took it back out. Okay.
You know, and I'm curious for you, or —or Alethea and Chef Dennis. A lot of recipes that I see, for example, that Chef Dennis posts may have flour or whole wheat or whatever, and I'm curious about whether substituting almond flour or coconut flour would work.
That's what I do too. I tell people, "Hey, email me, and I will paleo-ize your recipe." Chef Dennis posts some really tasty-looking things.
I saw a chocolate cake the other day that I need to make. It was a 3-layer I think I forget the name of it, but Chef, I wanted to make that. That's on my list to do.
The one that had the strawberry mousse in between each layer?
Yeah. Ooh, it sounds delicious.
You were on fire the other day. I know. This was like 4 different things. It was like Chef Dennis Littley, Chef Dennis Littley, Chef Dennis Littley. Oh man. Right before dinner too, so somebody must have been hungry.
Well, you know, I share. I try to find the best looking things I can share too, and people will ping me at like 10:30 and I can— oh, thank you very much. I was going to bed. Now I'm hungry.
Now I'm gonna go make a 3-layer chocolate cake with strawberry mousse in it. But I do make— I do bake sweets. My daughter still had a chocolate— 3-layer chocolate cake for her birthday with frosting that was made with maple syrup, and it was made with almond meal and raw chocolate. It was actually, like, delicious. So, and it's just really good. We don't miss out on anything.
No, just really incorporating the What's raw chocolate?
Raw chocolate is just cacao, so nothing— it's just like 100% chocolate, or at least as close as I can get. Sometimes I'll go Great Black's 98%, but as long as it doesn't have soy in it— most of it has soy lecithin— but so I'll use Enjoy Life chocolate chips or things like that.
Would just like regular chocolate not work? Like, I buy Belgian chocolate when I use to melt down.
Is that As long as it doesn't have, like I said, soy, and we try to keep away from processed sugar. Belgian chocolate is really high quality. I probably would eat a huge bar of that, and I wouldn't eat you.
Totally.
It would make me feel better. It's totally paleo. As long as it's high quality, good chocolate without all that processed stuff.
Go ahead, Shannon. —Or Wendy.
Yeah, you know, the thing that I love about eating this way is that because we're using natural sugars and they're not as sweet as like the refined sugars is that I'm gaining a new appreciation for things like strawberries and apples and bananas. I mean, really, they are the fruits of the gods. I mean, it just— before, I just took them for granted, and now I love just having an apple for a snack, which I never thought I'd heard myself say in my life.
My kids will eat dates. Like they'll snack on, here's 2 dates or 3 dates, and they're like, oh, dates! You know, what kid does that? What 6-year-old is excited about dates?
My kids would not be excited about dates. Delicious. They are so good. They are.
Wrap them in bacon. There you go.
So Stefan, Stefan, do you do the cooking in your house, or who does the cooking for you?
No, my wife. And quite honestly, if this were going to be the topic of discussion, I would have probably switched out to my wife. She does a great job with— she eats pretty clean. Let's see. That's her diet, though. I mean, she's still— I got 3 girls. We tend to eat healthier than— it's not like it's 2 totally different things. Last night, we did make your own pizzas. She did one with the cauliflower crust. That just wasn't going to fly for us, so we ended up— we just did regular pizza crust for ourselves. And see, we have—
I'm from Chicago, so you know I'm not giving up pizza, and I'm not making a cauliflower crust. So I make mine out of arrowroot and tapioca and mashed sweet potato and some garlic, and then I deep dish it in my cast iron skillet and throw that in the oven first, and then I just pile it on. It's so freaking delicious. You need a knife and a fork. Delicious. It's so good. She makes 4 crusts.
She's got a sweet potato crust, a spinach one, cauliflower. I can't remember what the 4th one is, but they're all up on her website too. It's great. I noticed for myself, apart from stuff like that where it's okay, let's just make a big pizza, kind of like what you guys said, I totally have found a big difference in just healthier eating just in general. I will say this though. Big impact on the grocery bill.
Yes, expensive, right? No, it's not.
It doesn't have to be, man. Really? No, we do 2 weeks for like $200, $220. No way, really? For a family of 4, breakfast, lunch, dinner. I cook every meal. We're doing something wrong.
Maybe our next hangout—
and I'm in LA, so it's not like I'm in— our next hangout, we'll have to do some budgeting because I'm like, I get this done and I get it done for like $200, $250 for a family family of 4 for 2 weeks. That's amazing to me. And I eat pastured eggs, and I have a farmer, and you know, we go to the bank. Really?
Yeah, seriously. You know what I have a hard time finding is bison. You know, I had to resort to Whole Foods, which I love, but it's ridiculous. It's a whole paycheck. Totally.
Now they do have Friday sales. I don't know if they don't advertise this, but they have Friday specials. At Whole Foods, and if you talk to your Whole Foods managers, they'll tell you about the manager specials that they ship that they don't even advertise. So there's stuff that's not advertised that you can find, and it'll keep your grocery bill down totally. And if you have a Sprouts near you, you have to shop on Wednesdays for Double Add Wednesdays. You know, it's just—
yeah, I don't know anything about this.
I got two little ones stay home, homeschooled. We gotta stretch every dollar. Definitely. Yeah, I can totally help you out with some tips and tricks.
Okay, so Stefan, I don't know about your wife, is she some sort of chef also?
No, she's actually a pharmacist. Okay. But she's also, excuse me, she's involved with Beachbody, so like P90X and Shakeology and all that other stuff. So we started off with the P90X, actually I think that's what she started off with a couple of years ago, just doing it to lose baby weight and just get fit. Since then, we incorporated Shakeology for basically nutritional shake. I love it. I had mine for breakfast this morning. It's funny. As you guys were saying all this stuff like, "Yeah, it gives me energy. I don't have to set my alarm," blah, blah, blah, I'm sitting here going, "Yep, shake, taken care of." It's true. It's amazing what that— There's 70 different superfoods in it. It's a pretty phenomenal nutritional shake.
Are you doing P90X3, Stephan? I am. How you liking it? Because I'm on my second month right now.
I'm loving it. It's cool. I like Combat better. I'm going to go back. When this is over, I'm going to— it's just too much. For me, it's too much muscle confusion. It's confusing enough to watch these guys do these crazy-ass moves. And then Tony Horton can get on your nerves a little bit because he's a talker. But after, but I am enjoying it. I can touch my toes for the first time in years ever, I think. So that's exciting.
Yeah, I like it. I like the half an hour format.
Well, that part's great because I mean, you know, my two favorite programs so far have been Les Mills Pump and Les Mills Combat, but they push them, they push the hour at some point, you know, like you're, they're great workouts, but I don't have that kind of time.
Ain't nobody got time for that. That's what you have to say.
What is this P90 thing? I don't know any of that. I have a dad that you can look at and understand that.
My brother's done it and he loves it. I have not done it, but wow, let me tell you, that boy is in shape. He feels good. So he does want me to try it, but like you said, it's time, isn't it? I mean, I don't know too much about it. Just 30 minutes.
Yeah, that's why I did it. I was like, I can do 30 minutes. I can't really stretch that hour, but 30 minutes and I'm like, I'm like, oh look, I got collarbones and muscle.
Yeah, the P90X3 and then the one they came out with prior, which was Shaun T from Insanity, right? He came out with a program called T25, and so that was 25 minutes. I could do T2.5. That was about as far as I got. We did it live. We went to their— like, they have an annual summit every year in June over in Vegas. And so we went this year right when they debuted it, which was really cool. So we got to do like the very first, the very first like live workout of T25, which was really, really wild. And I'm sitting there going, you know what, I'm just gonna take pictures at this point. I'm gonna be my wife's PR person right now. Just got out the camera, click, click. Got a couple auto awesomes, which was really cool. You know, that was about it. Yeah, so we could post it up here on Google+. But that was— that's intense. I mean, it's crazy-ass cardio workout.
Yeah, I couldn't do that. No, couldn't take it. Yeah, no, nope.
Here, I just want to post this up real quick. We had a comment here from Adrian: Interesting you find tapioca doesn't bother you, or Letha. And then, what is the website, Stephane? Your wife's website. Oh, my wife's?
Oh, I'll drop it in the comments. It's lisahovehealthfitness.com, just so that we can memorialize that forever in YouTube. Please, Jennifer.
Yeah, tapioca doesn't bother me at all. I know it does bother some people, and so I tell them if they're going to use tapioca in it— and obviously if it bothers you, just don't do it. So coconut flour— I had a coconut flour and arrowroot pizza crust recipe too, so I do have alternatives. That, and I'm autoimmune, so I can't do nut flours like a lot of Paleo people. Yeah, I have eczema— had eczema, it's clear now. But I can't do nut flours, so I had to find something else.
What was your eczema coming from, Marletha? Because when I moved down to Florida, I got eczema like biblical, biblical, you know. It was a plague.
You had a plague of eczema. Yeah, mine was from birth. I was covered head to toe, like literally my whole face, arms, everything was covered and plastered in eczema to where I spent a month in Monroe Mayo Clinic because my skin was that badly infected. So it never— it was always been bad my whole life. So to finally find something that cleared it up and it wasn't a corticosteroid, it was like, wait, what? You mean it was what I was eating?
That's amazing.
So it's getting off of the regular grains and flours helped you?
Well, what really got it was gluten and soy and liquid dairy. I can't do those, and I can't do certain nightshades. So like, bell pepper and eggplant are my two nightshades that I can't touch. Then after that, my skin cleared up. You can see my skin. There's no eczema.
It's like none. You've got beautiful skin now.
That's amazing.
You're an ivory girl. It's the oil cleansing method, too. I'm totally— yeah. I don't do any shampoo, and I don't do anything for my skin. Yes.
I have a question about that because actually my daughter, stepdaughter, had subscribed me to this magazine called Paleo Magazine for Christmas, which I just got the first issue. I've never thought about it until I read in the magazine about using deodorant, like, you know, Secret from the store, and that, you know, there's these toxins that enter our body through the underarms, you know, the pores in our underarms. And I'm just curious, Alethea, what are your thoughts on things like, you know, the shampoos and the deodorants?
I don't do— I'm a no-pooer. So there was this thing on Today where they like trashed one of my blogger friends about not washing her hair for 5 years. And so she's like, well, I didn't wash— it's not like I don't wash anything. I don't use shampoo, which is what I don't do. I use baking soda and water and apple cider vinegar, and then I'll do a coconut oil mask if my hair is really— like in the winter when it gets really dry. But my hair has never been healthier. So I don't use shampoo. Haven't in almost 2 years. I don't use face wash. I don't use toner and astringent. I use an oil cleansing method. So I'll use castor oil and olive oil and put it on my face, and it takes all the dirt and junk off. So like deodorant, I'll use coconut— this is going to sound funny, but like coconut oil, arrowroot, and baking soda. And then a little essential oil. And you, I mean, you don't— and I work out. It's not like I'm like, oh, I'm just sitting here doing nothing, not sweating. I actually work out. You know, I said I don't just glisten, I work out. So, and I haven't had any— I don't smell funny, you know, today.
I have to admit, I I use the apple cider vinegar actually on my hair, and I have to admit, my hair was so soft. It's better than any other shampoo. Oh yeah, it was so soft.
How much do you use, Shannon, and how often? I use—
well, I don't use it all the time, but when I do it, I use Bragg's apple cider vinegar, and I just kind of spray it in there. And you know what? It definitely doesn't have like that that film on your hair. You know when you use shampoo or conditioners, especially conditioners. I can't use conditioner on my hair because my hair ends up looking greasy. I use the apple cider vinegar at least 3 times a week.
Is there an odor? We just cooked with apple cider vinegar last night. It was so strong.
When I use it, I dilute it with some water. You know, yeah, it doesn't smell that great when you're showering, but after you're out, then no, you don't smell like apple cider vinegar all day long.
And I'm a curly girl, so my hair is obviously huge. It's really— right now it's up, so it's— but it's huge and curly because, you know, I'm Black and Asian and white, so my hair is just big. So it's like, to get it to get all the tangles out and the curls, like, that apple cider vinegar is amazing. It's super soft. It's— the curls aren't all tangled up. It just comes right out.
And then, yeah, I was blown away with it. My friend actually introduced it to me, and I said the same thing, like, apple cider vinegar? I mean, I usually cook with this, you know.
So, um, yeah, you're a salad.
You didn't know you were a salad. I know, right?
But I was— I was blown away.
There was no tangles. Um, so And it looks a lot better.
There's no smell. No. Do you guys— is it— you do it as a leave-in or do you wash it out? Wash it out. I ask because my girls have very tangly hair and thick, so I have to think about this one. We have apple cider vinegar in the house.
Yeah, and it's so easy and it's so inexpensive. I mean, if you're gonna buy shampoo, I mean, look at some— I mean, I have dropped a lot of money on just basic shampoo. And I find it amazing. I mean, it's inexpensive and it does a better job than most products out there, you know. This question's funny.
We had a question here from Jeff. Stefan, what do you use on your hair? I'm glad he didn't ask me.
I'm a Head Shoulders guy.
Been there, done that. 2-in-1, baby.
I did have here— here's a comment from Mr. Poopy Face, Shannon Hernandez. You guys, if you missed that show where Wendy added her brother— or Letha Smith, I know what you mean. Wendy Hernandez knows how much I love milk, and to give that up was so hard.
My husband is a super milk drinker, and if he wants milk, it's raw milk. That's why I call ourselves the Paleo Template or Primal, because he still gets his milk in, and it's just raw milk or raw cheese. And he's fine. I just can't take milk. My skin will go, uh, no. So it just breaks me right out.
Here's a question from Bruce McCallum. Does anybody use Melaleuca products?
Yeah, Melaleuca is really good. It's a natural line of products in there. They're really good. I just— for me and my budget, it's apple cider vinegar, baking soda, and coconut oil. But no, they're really good.
Those are good products.
—question from Andy Lines too. She was asking Adrian, have you used green polka dot box? Does anybody know else what that is?
No, I don't know what that is.
You'll have to explain yourselves there. Yeah, I don't know.
Like, that sounds fun actually. I know.
So tell us more. Tell us more about that.
Curious minds want to know. Go ahead.
I was just, you know, I was just wanting to hear a little more from Shannon, you know, about exactly what her businesses are. I mean, we've never come into contact with each other, and I mean, I'm fascinated by the stylist thing, which I'm sure is just as riveting as the shampoo discussion to Seth and Stefan. But, you know, what are your businesses? What are you promoting? What are you trying to do, and how can we help you? Well, thanks.
You know, the styling, that was all prior to what I'm doing now. Right now I'm actually with Those For Girls, which is building a community and helping women— and we love our men too— step out of their comfort zones and really help them build their businesses and become the entrepreneur that, you know, they set out to get or reach for. I also am with ASSEYA which is another health and wellness product, and you consume this as well, but it's based on a cellular level, so it's like a little bit more scientific regarding redox signaling molecules, but it's actually natural and native, and, you know, it could help with the eczema, and it could— there's a— it repairs and restores and replenishes your cells, and your whole body is a cell. So what it does is try to get your body up to the optimal level, because when you're born, we all have redox signaling 100%, but as you age, let's say you're 50, you're down to 10%. So it really tries to heal that. So you will get a lot more energy, and you'll sleep better, and you'll find that it's a lot of changes. People are seeing amazing results with it.
So how is that ingested exactly? I mean, how— or what's like a drink?
Well, it's compared, believe it or not, to like salt water, but what makes it special is the redox signaling molecule within it. So you consume it, you can— you take 2 ounces in the morning, 2 ounces at night, but I also spray it. I used to have like really red skin skin, and I had varicose veins and stretch marks. So you can spray it too. So I do both.
Stretch marks? You get rid of stretch marks?
I know, after the twins it was something. But yeah, my stretch marks are gone, so I was super impressed with that. But it really does, because it's repairing the skin and the cells. For example, my kids, they had this hand-foot-mouth was going around at school, and they got it. So I sprayed it, the hand-foot-mouth, or the— I didn't spray hand-foot-mouth, no, I sprayed the ASEA on it and it cleared up their rashes.
So it's the hand-foot, what we used to be— well, what when I was little, they called it impetigo, I think. Is that the same thing? It is.
It is. Actually, it got to the point it kind of scared me because we've never had it, but all my kids, after having that, a result of this hand-foot-mouth, like their fingernails would fall off. It was really gross. That's very scary. And scary, yes. I had to call the doctor like, "What is going on?" But they said it was the effect of this hand-foot-mouth.
So I'm going to ask you a terrible question since we have these natural people on. Those terrible toenail fungus, what do we do for them? Good luck. Thank you.
Oh, okay, moving right along. Next question. You know what, honestly, and this is gonna sound crazy because, you know, and I'm not one of those spray Windex people on it, but if you, if you put apple cider vinegar, Bragg's apple cider vinegar, on a cotton ball and do it like twice a day, file it down, because I've seen where the toenail fungus is built up like a chunk of the toenail, file that down, Bragg's apple cider on a Q-tip or a cotton ball, and just tape it down. Change that at night, file it down, and probably it— I mean, I've seen it take as little as a couple of weeks and it's gone, like clear, gone, new, clean, healthy toenail. But also keep in mind that when you're eating, if you keep ingesting fungus and you're feeding the fungus, especially with like processed sugars, you're feeding the fungus. No matter what you do, you're giving it— you're like, "Here, have a cheeseburger. Get bigger." You have to starve those fungi, too. Having an antifungal diet definitely helps.
I think what we're all learning is that we should go get some Bragg's because it does a lot of stuff.
Bragg's should be sponsoring this HOA show.
I agree. I'm going to have Bragg's on my shirt next.
They got to send you something, Perry.
Where's Bragg's? I'm missing everything. Apple cider vinegar.
It's an organic apple cider vinegar with the mother in it. So if anybody's ever made kombucha, it's got the mother in there hanging out at the bottom. She's like, this is my brags.
Do they have that at Whole Foods?
Yeah, they have that pretty much everywhere. It's not expensive either. No, it's really not.
You can get it anywhere. Yeah. So go to the regular grocery store where it's cheaper than Whole Foods.
Absolutely. I mean, I love Whole Foods, but I just can't afford it either. I've been buying my Del Cecco pasta on Amazon because it's cheaper there. It's crazy, they ship me 25 pounds of pasta at a time, so that's a couple months worth and then I don't have to worry about it. So Stefan, tell us a little bit about your business and how we can use it as bloggers. Is there anything you can talk to us about?
Sure, like I said, I'm big into Google+ strategy. I'm more of the type of person who will not give you the how-to type things but the why-to or where the benefit is. There's amazing people, yourself included, Chef, that are doing the real basic beginner stuff to get people used to Google+ and blogging and things like that. I would probably put myself in the camp of once you've gotten the hang of those things, let me help you take it to the next level. That's just because that's my nature. I tend to dive into some of the technical things that make search engine optimization or search engine strategies work well. Same would go with Google+ and other social media and email marketing. I'm a big fan of that because you own your list as opposed to being subject to whatever these social networks are going to stick you with, with the next update that they make. In fact, I just did a Hangout about that last night. So I guess that's me in a nutshell.
Email marketing is really important for us and I don't think we take enough advantage of it. I mean, how could we really go about building a list or using it?
So, well, first off, can I give a shameless self-plug that I have a free 15-minute help out for this very topic? Sure. Absolutely. If I can't, well, I just did.
Shameless plugs are always welcome on my show.
So yeah, I decided, you know what, it is an issue, especially here on Google+, where it's sort of my home, social network home. There's like no— nobody cares about email marketing. We're just so entrenched in, you know, this network and how great it is and everything like that. And you forget that, you know, your email list— I mean, you're— so in a nutshell, let me put it this way. When somebody invites you into their inbox— it's a phenomenal opportunity to have a one-on-one relationship with them. So as a blogger, especially as a blogger, the brands, it's a little different story, but for people who are blogging— oh, thanks Jeff. I saw Jeff just popped a link to my Helpout in the comments, so if anybody is interested in that. But you have an opportunity as a blogger to build a one-on-one relationship with these people. Give them something of value that they can't get from just following your RSS feed or following you on Twitter or Google+ or Facebook or wherever. So if you can do that, then you're creating value. You're giving— you're creating a group of— basically a group of champions that are going to be out there looking for every opportunity they can to, you know, to get the word out about you. And it's funny, we did a Hangout last night. Wade Harmon, who has a great relationship marketing show on Thursday nights, we did one last night. He had me on, talked about email marketing. Actually, Shannon was— we brought him up as a great example of somebody whose email list is doing a really great job of getting personal. And, you know, I subscribe to— I wasn't on his list, so I subscribed. But, yeah, you know, for bloggers especially, take that opportunity to do it, you know, and figure out something that you can give them of value that, you know, they can't get anywhere else. Like my wife, for example, she'll put out She'll put a recipe of the month, she'll do a monthly newsletter with a recipe in it and before the recipe hits her website, it's like sitting there and I do the emails for her. She's like, "Stephan, go log into my website. It's in the draft section." I'm like, "Okay, fine." You have to go pull it out of the WordPress backend. Her subscribers get a recipe that she's checked out, whether it's created or adapted or whatever and it's a healthy recipe. And they get it about a week before it actually goes up on her website. So it's something exclusive, it gives people an opportunity to, you know, to want to be part of that. And then what she does is she promotes it ahead of time. So, you know, you talk about list building, you create a page for it on your website that says, this is what, you know, this is what I'm going to give you of value, alright, for you giving me your email address, inviting, you know, inviting me into your inbox. This is what I want to give you, and if everybody's cool with that, give me your sign-up. And then she can promote that link ahead of time. So a lot of times she'll do— I forget what her recipe was this week, something buffalo, because I think we did something with whatever. It was like a buffalo chicken, I think, crockpot chili thing. It was good. Anyway. I love crockpot too. Crockpot's my best friend. Yes, crockpot is huge in our house. So, you know, she put a picture of it up, we put a picture of it up online first and said, you know, let's whet your appetite here. And if you're interested, we have this coming out in our newsletter, here's the link to sign up. And then, you know, we get good conversion on that actually.
That's a really creative idea. I love that, you know, and I've been trying to come up with something like that, Stephan. You know, I have a weekly newsletter but I don't have something yet to offer potential subscribers, you know, and I've been talking with my brother Shannon a lot about it and, you know, I'm wondering, okay, are ebooks dead? What else can we do? I'm trying to come up with something that is interesting and different, not run-of-the-mill, you know, because a lot of people have ebooks and ebooks are great, especially when they provide value, but I don't know, they just kind of seem run-of-the-mill. I don't know what the other panelists' thoughts are on that. Topic of ebooks. I like them.
I like them. I'm writing some, so I like them.
I'm like, ooh, I'm in the middle of 2 of them.
They're so good.
They are. They're still good. I mean, if you can find value and it's full of information and content, why not?
I mean, like, for something, I think that they can't get too long. Like, I've seen ebooks and I'm like, seriously, this is— I don't, I can't, don't even have the mind like power or time to watch this whole or read this whole thing, but like little quick ebooks I think are awesome. Like, okay, I mean, I think they would be great, especially if they're in your niche. Like the one I'm working on is like Real Food in 5, or 5 Fresh Ingredients Real Food, or 5, you know, just here. Yeah, it's a place—
because remember, we all get so consumed with or caught up in social streams. But you need to be able to find this stuff afterwards. That's why you see sites like Scoop.it and Flipboard. That's why these things are so valuable to everyone. Pinterest, obviously. Why they're so valuable to everybody because it's a place for you to store stuff. Your inbox is really no exception either. Think about the shelf life that an email could have sitting in someone's inbox, especially because I know that the whole inbox zero thing is— nobody does it.— or there are a bunch of people who do it. I try not to have to scroll. For me, that's a success if I don't have to scroll in my inbox. But I mean, if I look at my Gmail though, I don't clean it. I have like over 1,000 emails in Gmail just because I don't care. I just let it sit there. Apparently it does a good job filtering stuff for me. I'm an Outlook guy, I'm old school. But yeah, so that's why these things are so helpful. I mean, ebook would be no exception. Plus it would look really pretty. Right. Pull it up on your iPad or, you know, on your Kindle and kind of rest it up there and be like, alright, let's go check out my recipes here. Flip, flip, flip. Yeah. Okay.
Here's a question for you, Stephan, from Karen Grenud, Grenrud. It's, I need some help adopting a Gmail account that is tied to another person. Can you help me with that? And I need help promoting the business page associated with the Gmail account.
"Can we discuss that after the HOA?" That's a tricky one. Send me a PM, like send me a direct private message, you know, just share a post directly with me with a little bit more information and I'll see if I can at least point you in the right direction if I can't figure it out directly.
Here's another question too, and I was just going to ask you about that too. It's from Adrian. "Is Scoop okay? Are they sharing recipes there because I find folks copying my whole recipe there." As food bloggers, we see that everywhere, people just copying them without any showing where they came from.
Yeah, it is an issue. I mean, I'm not as familiar with Scoop.it as others. Who's the guy who's really into it? Neil Ferri? Yes. Yeah, I wasn't sure how to say his last name, but yeah, ask him. It's Ferri, I think. Yeah, I think you're right. Mike Alton?
He actually did a post on that too, like last week maybe.
So yeah, you were saying you use Flipboard too? Flipboard is another—
this is all stuff I don't use any of it, but I do know of them. Flipboard is gorgeous, it's a really cool, really cool— what is it? It's a, I guess it's a curation tool where you can pull in a bunch of posts and photos and you pull in stuff from Instagram. I just saw, in fact, I just saw one now —right before we got on the show—about a bunch of people from the Olympics, like the Olympians, the US Olympians. They have a Flipboard magazine and it's all stuff from Instagram. So it's all their pictures from Instagram are getting curated into this board. When you click on it, it opens up full screen in your browser and it looks like a magazine. So you know, there's like a button on the right. This is right, which is right. So you click on it and it'll flip it over and it'll just show you little tiles of of things. If you click on it, on the different stories or photos, it will take you over to the Instagram page or whatever it is. It could be a blog post, it could be a Google+ post or a YouTube video, whatever those things are. It's a beautiful way to curate things. Sites like that, SlideShare, Scoop.it, Pinterest, they're all high value to Google especially. If you're going to pick any of them or all of them. I mean, just consider the fact that, you know, these are all places where you can put content for yourself or, you know, content that could help others. And again, from a web strategy standpoint, they're places where you can just, you know, they're not like social networks, but—
So like Stefan, what I've been told is that SlideShare links with LinkedIn. Are those two— is that true that those two are— like not synonymous, but sort of like Google is with YouTube, as SlideShare is with LinkedIn.
I don't think that they're that connected. I know like LinkedIn loves SlideShare, so does Google. I mean, you know, Google also loves Pinterest, they love Scoop.it. Yeah, you know, so like if you have, like for example, Neil has a phenomenal, phenomenal, I guess it would be like a magazine or whatever his pages for different things related on Scoop.it for, I think, for local SEO, if I remember correctly. And so his, you know, that ranks really highly even though he's pulling blog content in from other people, you know. So that's great for them. It's a way for you to have some influence on, you know, on a particular topic by curating other people's stuff. Yeah, that's a great idea.
That's, you know, there's so much to delve into. I just went to NMX a month or so ago, you know, and I just got filled up with ideas and, you know, I really, I just need like 30 hours in each day to do all of this stuff. I need a clone. I need a clone. Yeah, because these ideas, Stephane, that you're talking about are really attractive to me. They sound fun and it's just another quiver or arrow in your quiver. But I already have Shannon helping me, so I don't know who else to adopt.
Yeah, it's a lot of work. It is a lot of work. I know for me, I'm on Google+ and I'm on Pinterest, and I'm only on Pinterest to the extent that I put stuff there that I can direct people to afterwards. Like, I don't, you know, it's more just for me. But It works. I mean, I could probably do more. I think from a networking standpoint, I probably will go to LinkedIn next, you know, and try to build some better relationships because it's a great referrer for traffic as well. There's some, you know, it's a lot of work though, you're right. There's some services that can help you, like Friends+Me, I think, here. If you make your home on Google+, you can kind of push stuff to other people or to other networks, but still, like, how genuine is that?
Yeah. Luke just said that LinkedIn does own SlideShare. Oh, there we go.
Thank you, Luke. That's why they love each other so much.
I thought I had read that. LinkedIn doesn't love Google+.
If you ever post— I don't know if this has changed, but if you post a link to Google+, like a URL, if we took the event page and said, hey, we're going to be on a show today, click here, you know, it will actually return a 404 error.
Wow, so it doesn't like it. Well, Facebook doesn't like Google+ either because if you post anything on your page and you're like, hey, I'm going to be on Google+, it's like, guess what, I'm showing that to nobody.
How would I know? Nobody sees any of my stuff.
It doesn't show anything. Saffon, I really liked the article that you wrote for 12Most, the 12 Most Jedi Master Ways to Rock Google+. I saw that, I don't know, it was a month or so ago. Idea number 1 was start or moderate a community. So I'm wondering, can you talk to us a little bit about that? Do you have any communities? Or do you know people who do and how they use that to help?
Yeah, sure, thanks. So from a community— communities are phenomenal, by the way. But the thing I was referring to, if you have a page, right? So you're a law practice, right? You guys have a page, right? Yeah, yeah, we do. So if your page were to own a community, then all the members within that community kind of attribute to that +1 count.. So it's a nice little social proof thing. I have a page that's connected to my website that has something over 7,000, 8,000 +1s, and part of that comes from the fact that my Google+ for Small Business community has over 5,000 members in it. That's kind of neat. It's a nice little thing just for social proof, I guess, a little street cred type thing. From a marketing or strategic standpoint, yeah, it's great to have a community that you own and you can own or moderate because you have a little green label next to you, your name. So me hopping in on— like when somebody posts, a brand new business owner to Google+ comes in and says, oh yeah, we're new, we haven't figured it out. And then all of a sudden the owner of the community comes in and says, hey, I can help you out, or think about, check this person out, or check this person out, or whatever. All of a sudden that means a lot to people. For us, it's like, yeah, I'm here, whatever, I have an owner's label. But like, you know, the perception of somebody who owns something coming to your, you know, coming to the rescue, that means a lot. You know, it's a great way to build relationships. My— the only thing I would just be a little bit cognizant of is it's very easy for somebody to go in and take a look at all of the members of the community and start to build relationships with them and prospect them and things like that. So I did a webinar a while ago and we were talking about this. One guy was like, one of my attendees said, "Oh, what if I created an IT community for my area?" I go, "Yeah, that's great until your competitor comes in and sees everybody that you're talking to and says, 'Oh, let me just contact these guys.'" It could be outside of Google+. Just let me get a bunch of the names. You just got to be, I think, a little bit more general interest stuff or things that are topical, but you got to think on a little bit broader scale.. So, you know, it doesn't have to be about social media or Google+ or, you know, anything, but, you know, family law in general, right? That's—
is that the— yeah, that's what I do.
Yeah. So family law, you know, just in general, you can bring in other attorneys, you know, just— I mean, there's a— it's a big enough pie, right? Everybody can get a little bite.
Oh, absolutely. Yeah, I always think that.
And I agree, I think it's a great way to build relationships and really start engaging. And, you know, that's the way that you guys can talk and communicate with each other, you know, and collaborate. And start building your community a lot bigger. You know, that's when you have control over it.
With these communities is when people tell me they don't come to Google+ because, oh, it's like nobody's there. And I'm like, you have to get in some communities because that's how you get to know people. It's about relationships. It's not just about, I'm going to throw this up on the wall and then hope somebody responds. I mean, no, it's like, I want to really get to know people. Like, I want to have a relationship, that's how it works.
Plus, if you think about it, you're just starting, you have let's say 5 followers and they're all your friends and you post something public, well, only those 5 people have even the chance of seeing it in their home stream. So if you posted that same thing in a community first with 5,000 members, then there's just a much greater likelihood that more people are going to see that. So I mean, it's a It's the place to go when you're first starting out. Definitely put stuff on your profile, but don't expect that to get a ton of traction. Instead, go into the communities, start to introduce yourself. You know, when other people are— when other people introduce themselves, be part of the welcome wagon. You know, come and say hi, continue the conversation. Oh, hi, I see you're an attorney. Or, oh, I see you're from Tampa. You know, just throw in something. How is the weather over there? You know, just get the conversation going. The more touch points you have with people, the easier it is to build a relationship. This is, you know, human nature, right? And then they circle you, and then they see those posts that you're putting up on your public, on your regular profile.
So in terms of what you're posting in the communities that you choose to be a member of, or allowed to be a member of, can you talk a little bit about that? Because obviously not everything that I post is going to be appropriate for each community, right?
Right, right. Usually most communities, most well-moderated ones, have have good guidelines. Yeah, I would see what flies over there. I also wouldn't go and post the same thing to multiple communities at once because that tends to trigger Google spam filter. And then what you'll see is your post won't show up, or you'll see that it gets removed. And the more of those that get removed, the more likelihood your future posts will be of getting flagged as spam. Nobody wants that. If that happens enough, Google can end up blocking you completely and you'll lose your account. Plus, you have a setting to leave community posts on your profile or to have them visible because the posts are still— you post it into a community, it's still on your profile, but you have the ability to hide that. That's a misconception for people. They think if they delete it from the community that it gets deleted from their profile. That's not true. The only way to do that is to delete it from your profile, like from your stream on your post page. But the thing is, like, I was going somewhere with this, damn it. It was good too, it was important. Oh yeah, it was like, don't put, you know, if you're putting them all in this, you have a bunch of them all in the same, like this big chunk of the same exact post, you know, that definitely isn't going to bode well for you. But I would, oh yeah, this is what it was. I would encourage people to leave their community posts on their profile for, you know, at least until they get to a point where they're getting traction on their regular posts that aren't inside of communities, then you can make that judgment call. But the worst thing is when people are very active in communities and have that box checked to hide the posts, and somebody goes and checks them out and they're like, well, I don't see any posts. This person isn't active on Google+. And it could just be that they're sharing just to circles or sharing strictly within a community and are hiding those posts. I mean, you want to give people an opportunity to follow you and to see what you have to say. So just be cognizant of some of those settings.
Yeah, and I want to add to that too, is I think that it's not always about posting your opportunity or what you have to offer. I think you need to post things that represent you. So I'm a Quake girl, I love inspiration. So I'm posting quotes, you know, I like food, I post that. I post a lot of things that will give whoever's following me reference as far as like Google tips, Pinterest tips. So I do probably more sharing about that kind of stuff than actually my opportunity. Because if they want to know badly enough what I'm doing, they'll find out. Because it's there, you know.
And once you have a relationship with someone, right? I do want to know more about you, so it's not just, oh, right, I don't care. It's more like once I— once I like, wow, that was a great quote, wow, that was great, oh wait, what do you do? You know, yeah. And then it's organic and it's not forced like in other places, like the F-word. Yeah.
And when you go into communities too, like I always tell my food bloggers, stay out of all the food communities. You don't need to keep going into 12 different food communities posting the same thing. You have other interests. So everybody here has other interests. They need to go in those communities. They need to reach out to whatever else their interest is because people are going to come back to us because everyone eats and we post food. But even that works with everything along, with the Stefan or with Wendy or whatever we do. People are going to say, oh, you do business market strategy or you're a lawyer. I'm going to follow you to see what else you talk about. People are going to follow you because you're genuine and you have other interests. But if you like have those blinders on and all you do is one thing, you know, I always say if someone posted something about me, I did an SEO thing, and says, "Oh, we didn't know Chef Dennis was an SEO guy." I'm an everything guy. I may not know anything about it, but I know people that do.
But I mean, we're all multifaceted. None of us just does one thing. I mean, if I were to tell you all the hats that I've worn, I've been a biology teacher. I'm a credentialed I'm a teacher in the state of California, but that has nothing to do with the fact that I'm paleo and doing nutrition and homeschooling. I mean, we do a lot, so it's not like, you know, you should stay in one community. I think you're spot on with that one.
Yeah, and that's really going to give you some growth, you know, exponential growth, because as more people in different walks of life meet you, you know, they're going to introduce you, and then your posts are going to be seen by even more people in different areas, and that's really where you start to see some numbers happen.. It's important to get out of those blinders on and get out of your comfort zone, I always tell them, and do some other things. Here, let me post this up real quick. Jeff also said, "Stefan and I actually got connected because he asked a question and I responded. Asking questions, connecting with people is a great way to network on G+. I've done that numerous times and people just start talking to you." That's true. Then you form real relationships with real people. Right.
I'm starting to see that happen now in my own life on Google+ with Lynn Abate-Johnson. I love her. Mia Voss, of course. Getting to know Chef Dennis. I'm seeing interaction with people outside of Google+ or just on the random stuff that I post, which just feels great. I have new friends. Yay! I now have 4 new friends.
Yeah, exactly. What's that, that 6 levels of separation, or what it is, the Kevin Bacon thing? Yeah, yeah. So, you know, we've all become connected to so many different people by meeting, you know, and like I found you, Wendy, because of Shannon, and I found Shannon because I think of Christine DeGraaff, and I found Christine DeGraaff because of Mia Voss, and you know, it's just, you know, and we're all one big community now. We've become invested in each other.
And Kevin Bacon's in there somewhere too. Someone said bacon.
I'll take bacon.
Bacon's all over. Especially if it's Kevin Bacon, right?
Bacon is paleo. That's right.
And you know, talking about Kevin Bacon, I love his show The Following, but I don't know if any of you saw in the Super Bowl some of the commercials. Jack Bauer is back. Anybody else a 24 fan? Jack Bauer will be back back this summer and he's pissed and he's usually always pissed which is a good thing for the country because then he helps get rid of everybody that's not good for the country.
Yeah, the commercials for the Super Bowl were not my favorite this year.
They weren't great this year. They were disappointing.
I was disappointed. I was sad. I was like, what happened? The game wasn't good, the commercials weren't good. I was like, well, at least I had good food.
Yeah, the Doritos one was probably one of my favorites.
Yeah, that was a good one. Time machine. Time machine. Yeah, that was That was a good one, but that pretty much was it.
And the puppy, the puppy was good with the Clydesdales. Oh yeah, that was good.
I didn't like how they released them all so far ahead. Marketers, we get in our way so badly, it stinks. Like, we're really horrible people. Like, you know, let it be fun, let it be a surprise. These marketers were all like in control rooms, like trying to capitalize on some little thing that they could send a tweet about. Like, why force it? My God, stuff is so much more fun when you can just do things spur of the moment legitimately and not force things. I'm with you. I was very disappointed with the whole thing. It's become sensationalized, which is not my favorite word.
Yeah, my favorite part of the Super Bowl was the Red Hot Chili Peppers.
I was like, "Oh, yes!" I kept wondering why they were there.
I'm sorry. Really? Oh! Mars, and I'm going, "Love them!" What are they doing?
I love the Chili Peppers.
I thought it was so unexpected, that's what made it great for me, you know, that just with them, with Bruno, I mean Bruno was amazing, awesome, but just, you know, the Chili Peppers, it was just a great combo. Yeah.
Did you ever see them when they came out with just the socks? No. I wish. Strategic place, tube sock, and that was it.
I did, I did see that. I've been a Chili Peppers fan forever, So yeah, yeah, totally. That made me happy. I'm glad to hear that.
Well, we're coming near the end of the show, so I'm just gonna go around everybody one last time, and you can, if you have any last thoughts to share with us. Wendy, anything you'd like to share?
Oh, well, no, this was just great fun, and it was— and your show is on? Well, I, you know, I don't have a scheduled day and time But I have a podcast called the Family Law Insider Podcast, and the way that we do it, thanks to my brilliant brother, is we do HOAs, and I have my guests, and that's saved, as you know, to the YouTube channel. And then later Shannon rips the audio and we put together the intro and outro to the podcast. The podcast is released every Wednesday, and the more I'm getting involved with Google+, the more fun and cool people I'm meeting, so the better the podcasts are getting. That's all I have to say.
Have you had Andy Lyons on your show yet, or do you know Andy Lyons?
No, no, I just— You need to talk to Andy.
She is the love doctor, and I think with some of the things you have on— and Tina Willis is an attorney in my area. She does another different kind of practice, but I mean, it'd be good for you to connect with them too.
They do some great shows. I agree. I agree. I just, I got, you know, I kind of got a heads up on Andy from you this week, and I checked out her YouTube channel YouTube channel and yeah, we're in contact.
Wonderful, both of you for each other's show. Thank you. And Stefan, I know you have shows on and you help your wife, help Lisa, right? Yep. Yeah, that's my wife's name too, so it's easier to remember. Your shows are on and do you have a steady day for your—
Yeah, I do the Google+ Business Spotlight on Wednesdays at 12:30 Eastern. We try and bring in real businesses who are using Google+, give people an opportunity to— you know, the big brands are always the ones with larger budgets and have a lot more stuff going on. They're the ones who always get written up, and it's tricky for smaller companies to really understand how to use Google+ for marketing or relationship building or whatever and find the value. So we're trying— I think this week coming up is my 10th show. I'm very excited. I've been doing it since December and so far the response is great. We're just trying to help people along and it's working out pretty well. I got some other fun things coming out too related to Google+ and like I said, the Helpout too has been very successful. I'm really excited about that. It's great to hear.
Have you been doing the Helpout for long?
I'm always interested to hear about them. No, it was a week. It's been literally a week. I think last, maybe last Thursday was the day that I bit the bullet and said, alright, let me do this. And you know, a good colleague of mine and also friend David Kucher said, he brought it, I was like, you know, I don't know if I want to do it for free. And he said, well, here's the thing, you're going to take a 15-minute call if somebody calls your office, right? I said, yeah. So he said, well, why wouldn't you do a 15-minute help out, get a rating and help boost your authority for that kind of keyword? Ding! Thanks, dude. So, um, yeah, so it's just about helping out with email strategy and coming up with a way to grow your list and just a few different things that I've picked up over the years I've been doing email marketing. And, um, yeah, it's been— I have like one a day, which is really cool since then. So you get to kind of pick when and where you do them, right? Yeah, I set up my availability just between 11 and 1 on, I think, Monday, Tuesday, and Thursday. Um, and, uh, you know, it's only about 15 minutes, so you can schedule ahead of time. I may change that up, who knows, I'm just feeling it out right now. But it is free. I don't think if I do this at all, I'm not going to any further because I want to do a Google+ one but I won't do it paid. I don't want to give Google 20%, no offense guys.
Better to give it free, I understand. Yeah, you know, build trust. Yeah. Sounds good. Alright, Shannon.
Alright, well I want to thank you first of all for the show, but for having me on. But we do have a show, Those Four Girls, it's every Thursday at 1 o'clock Eastern Time. Next week I think we're talking about traffic, but ours change weekly. We kind of touch, we're pretty much open, I mean one week it could be about cooking, one week it could be about traffic, one week it's really about our community Even though we are focusing on business, we also talk about other things. We all have a life outside of our businesses, you know, so we try to incorporate all that. And who are the other 3 girls? The other 3, well, it's actually Lainey Sullivan and Barb Jasper, and we did have Anna Goldfrey, but she's decided to step back and focus on her business. And we support her with that. She is a great leader and her goal right now is to really reach her goal and I have no doubt she's going to do that. So we support her on that.
So do you have a 4th girl in the mix that you're bringing in then? No, not yet.
I think us 3 are really doing good and our ideas are coming daily. I'm telling you, I feel like we're masterminding every day with new ideas, new things that we're going to be doing and coming out with. So right now, you know, I don't know. I can never say never, but as of right now, I think that, you know, we're doing good. Good, good.
Glad to hear it. And your show is what day?
Thursdays. Thursdays at 1:00. Sounds good.
Okay, or Letha, what do you have for us?
First, again, thanks. This was really fun. I had a blast, and I just post to my YouTube channel. I prep my actual family's week. I prep it live, and so you can see how I prep all 5 days of meals in 30 minutes. It's literally 30 minutes, and then we do a live Q&A. My husband answers the question. He's like typing and talking to me, so it's real life. You'll see my kids running in. You'll see like a glass of— like, no, don't do that! Don't hit her! And then I'm flipping something. And then you'll see me, it's seriously live, friends walking through, talking, it's live, it's real. And so that's what I put on YouTube. And sometimes I'll throw up, you know, I'll chat with some nutritionists or I'll ask a question that I get a lot and I'll ask an expert and put stuff up there. So it's all about like nutrition and learning and being well as a whole person and not just what you're putting in your face, but what's going on with everything else. Kinda like Shannon and those 3 girls now. I know, right? But this has been awesome. I loved it. And if you ever need a 4th girl, Shannon, I'll fill in at any time.
Me too! I'm all in.
And do you do this on a specific day then, your show, or do you do live HOA?
I usually post them up on Sundays. They're usually on Sundays, like I said, between football games, because I'm not giving up my football. So now football's off. So I still keep them on Sundays and then I post them up live, let you know when they're happening.
Sounds good. Alright, so we have a lot of great shows. Oh, you're welcome, thank you. That was fun. Thanks everyone for coming and we made some new friends today. So guys, thanks for watching, thanks for being here, and it's always a good day on Google+. So we'll see you next week. Oh, I do have a special Valentine's Day show coming up, so I'll be posting that later and it's going to be 6 of my female friends from Google+ and it's going to be the sisterhood of the traveling HOA. So look for it, okay? That was awesome. Alright, we'll see you soon. Take care. See you.










