The Bloggers Guide to Using Google+ Effectively - Hovercards

6 Jan 2014 · 49 min
49:16

In this live Google+ Hangout, Chef Dennis Littley and Jean Layton walk bloggers through the practical use of Google+ hovercards and related profile settings. They define hovercards, demonstrate how to edit the tagline, work, education, and location fields, and share tricks for controlling which information appears (e.g., toggling "current" boxes, using short taglines, and choosing broader geographic descriptors). They discuss CircleCount and CircleScope statistics for assessing follower reach, the importance of a clear profile picture (both eyes visible) and banner image, and how to use the Google+ badge/plugin on blogs (Blogger vs WordPress). The hosts answer a flood of audience questions covering nickname policies, brand‑page creation, badge performance, and best practices for engagement (personalizing comments, blocking abusive users, and cultivating relationships). The session ends with a preview of the next Hangout on Google+ Pages. Throughout, the tone is conversational, enthusiastic, and supportive, emphasizing that a well‑crafted hovercard is a blogger’s first impression and a key branding tool on Google+.

Chapters

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