Dennis H. Lewis says small founders can't market their way out of a bad product like big companies can. A good product solves a problem people hurt enough to pay for. If customers won't spend money on it, the problem isn't meaningful enough.
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If your product sucks, you can market the hell out of it. And hey, there have been cases that that has worked. And hey, you know, Bill Gates did Microsoft Windows for a long time before it actually got to be something stable, right? But let's face it, that wasn't. They had the money to do it, right? They had the resources. They were a big corporation. If you, if you're a small entrepreneur and your product sucks, that's where you need to think about, you know, don't do it. It's not going to work because what are you going to get? 20 people that are going to be disgruntled customers in the end, but you're not going to build an empire off that. How do you know if you've got a good product? For me, the only question that you have to answer is, am I solving a meaningful problem? Define meaningful. If somebody's willing to pay for it, the solution that means it means something to them. That is the definition. I mean, if it solves a problem that really hurts somebody and there hurts them enough that they're willing to sacrifice something to get it, which is putting their hand in their pocket and taking out that money that in the end they had to work to get, right, that means it means something to them. And if you really solve the problem, then you have actually created a meaningful solution.