Dennis H. Lewis walks through the onboarding process for selling Bubble apps on AppSumo, including coupon code generation, copywriting, and operational steps. Lifetime deals bring upfront revenue and visibility but require careful consideration of your business model.
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Once we got Noah to talk to their customer support team and their sales reps about getting us onboarded into AppSumo and allowing us to list option track on AppSumo, now we had a different problem, which is, of course, all of our bubble applications follow somewhat the same onboarding process. We have a really good onboarding process developed here at ratio, and we pretty much repurpose it over all of our bubble applications. But when you're listening on AppSumo, all of a sudden you have to create a new type of, of onboarding process.
Yeah, it's completely separate because there's no subscription process there, there's no checkout process, but there are controls, obviously, to make sure that, you know, you're not just onboarding every random person who happens to find the page. So, you know, you have to generate a bunch of coupon codes, you have to submit them to AppSumo, you have to keep track of them so that, you know, when you've, you know, used one so that, you know, you can't, somebody else can't use the same code more than once. You, there's, there's, there's, you know, it's not rocket science, but it's, you know, it's something that's work. It has to get done and we did it and you know, and then there's a lot of copywriting to be done and there's a lot of other steps that have to go through hoops you have to jump through before you can actually launch. And I think that for a lot of bubblers out there, just knowing that there are people that have done this already that can help is kind of cool because, hey, we're more than willing to lend a hand.
And there are, I mean, I have my own personal issues with businesses that get funded it with lifetime deals, because depending on your business model, you could be shooting yourself in the foot. But if you're interested in doing that type of thing, like we were with option track. And I'm not saying we'll never run lifetime deals ever again. I mean, for some apps, they may be worth it for you to get some money.
Yeah. And it also gets you a little bit of a user base in.
It gets your name out there as well, because all of a sudden, everyone that's browsing through AppSumo is going to see your brand.
