Mike Michalowicz breaks clients into three categories: good ones with clear expectations who pay on time, bad ones who complain constantly and don't pay, and no clients, which beats bad clients because it frees you to find good ones instead.
Welcome to Honor Roll, and now here's your host, Mike Michalowicz.
Hey, welcome back to Honor Roll. I'm your host, Mike Michalowicz, author of those books, The Toilet Paper Entrepreneur and The Pumpkin Plan. And as I always like to do to get started, I want to thank our sponsors. Though— did I just say though? So, thank you to Skype. Um, thank you to American Express. Thank you to Dex Digital. Ah! Thank you to Prevendis Group. And our newest sponsor, Nextiva. Whoo! I don't know if I'm ever gonna call off the sponsors again. Today's tip, we're gonna talk about the 3 types of clients, and they are in this order of quality: good clients, no clients, and bad clients.
Now you're thinking like, Mike, what are you, you lost your mind? I need any client I can get. I am desperate for clients. For God's sake, Mike, give me clients.
The thing is, no clients are better than bad clients 'cause bad clients are like this. You render your service and they don't pay for you. They complain all the time. They take more resources than you have available to you. They actually cost you money. Good clients are ones that have clear expectations of what you're gonna do, are thrilled when you do it, and pay you on time. No clients are second because no clients means you now have the time available to find more good clients. It's the bad clients that keep holding you down. They keep sucking me back in.
You know what that's from? I know you do.
Michael, every time I try to get out, they just keep sucking me back in.
