Diane GardnerFounder, Adept Business Solutions · Profit First Professional

👉 Your Job is to Create Jobs #smallbusiness

14 Mar 2024 · 0 min

Watch on YouTube

0:26

In this brief motivational talk, the speaker encourages entrepreneurs to regularly visualize their future self as a benchmark for success, asking whether that future version would feel proud or disappointed with current actions. The central message is that an entrepreneur's primary responsibility is not to perform every task themselves but to design a business that generates employment opportunities for others. By shifting from a do‑everything mindset to a job‑creator mindset, founders can provide meaningful, high‑quality jobs rather than "stealing" them by doing the work themselves. The speaker urges listeners to stop doing the work and start designing their business to give seekers of great jobs the chance to thrive.

Every day I look at that picture. That's future me. And yes, my hair is amazing. And I ask myself, is future me proud of what I'm doing or disappointed? Here's a reminder for all entrepreneurs. Your number one job is not to do the job. It's to be a creator of jobs. Stop doing and start designing your business. Give people who are seeking great jobs the opportunity 'cause you've created a business that does that. If you're doing the work, you're stealing good jobs. You should be creating them.