When you sell your business, buyers will demand a non-compete agreement. If you're rolling equity and expecting future upside, a weak non-compete can tank your valuation down the line. Make sure it's airtight.
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When you're selling your business, one of the first things a buyer will ask for is a non-compete agreement. Do you know why? Most founders think it's just about the buyer not wanting you to compete with them immediately after the sale. That's only half the story. If you're rolling equity and waiting for that second bite of the apple, that non-compete becomes even more valuable. When the buyer is ready to recapitalize or sell the company again, any future buyer is going to scrutinize that agreement. If your non-compete is light or non-existent, it will directly negatively affect the future value of the entire company. So, next time a buyer asks, understand they aren't just protecting the present; they're banking on the future value you've built. At Prime Exits, we help you maximize that value. Follow us for more exit strategies and DM our team to start your journey. What's your biggest concern about selling? Let us know below!