Mike Michalowicz argues that the single most effective strategy for success is being 100% authentic rather than mimicking others. He uses Steve Jobs as an example, pointing to Jobs' obsessive focus on design simplicity and refusal to compromise his vision as the key to massive cultural and business impact.
Welcome to On a Roll. And now, here's your host, Mike Michalowicz. I know what you want. My phone number. No, no, seriously. You want prolific success. I mean, what entrepreneur doesn't? That's we're going to talk about on this episode of On a Roll. First, I'm going to unabashedly promote myself. The Pumpkin Plan coming to your bookstore very soon, July 5, specifically. It's a great book, great read. And if you can't read English, pick. Pick up the Russian version or the Korean version or the Chinese version. All versions are coming now. That, by the way, is the Russian version of toilet paper entrepreneur. But this is coming out in Russian, too, so this is awkward. I don't know where to go. Okay, let's talk about your prolific success. How do you get there? Now, this sounds crazy, but it's absolutely true. Be 100% unabashedly true to yourself. Be yourself fully. No more coloring in the lines. No more dressing like a rebel because the other rebels dress that way. Start doing what your inner calling is, what you really want to do. Don't do what other people ask. Now, it's easy to say. It's very hard to do. Very, very, very few people do it. Let's look at, like, Steve Jobs, for example. What a great recent case study. Prolific success. And why? Because he was unabashedly himself. I'm getting angry about it because I'm fired up. Unabashed himself. He had freaking quirkiness about buttons, and he wouldn't allow buttons into his products or at least reduce them greatly. And look what happens. He has a huge following and has changed our culture forever. So for your success, Mr. Or Ms. T.P. he just looks like a Mr. At the moment. You should put some makeup on. What if you want to be successful, if you want to be a prolific success, be 100% authentically you. On the subject of being authentically true to yourself, I do have a side job. This.
