Jeff For Local Marketing argues that learning AI and automation now is worth the effort, even if you start poorly at it. His team went from needing 10 iterations to get a prompt right down to one, over 2.5 years. The choice is simple: spend time learning it yourself or pay someone who already knows how to stay ahead.
Well, you know, keeping on that same theme as far as using AI and automation to generate content. You know, one thing I want to caution you on is the longer someone.
Waits to get involved with either one of those processes, the steeper the learning curve. I mean, when we started two and a half years ago using AI, something we call prompting, we were terrible at it. Nobody had a rule book on it or a guide on how to do it. Now, what used to take us maybe 10 iterations, now we can do it in one. And when you're competing against companies that do it in one and you take 10, it's a game changer. So I think it's important to think about, hey, do I really want to do this myself, or do I want to hire somebody who knows how to do it?
