Short conversational excerpt from a YouTube video by Jeff For Local Marketing ("How to Turn Unscalable Moments into Powerful Marketing Content"). Jeff and a co-speaker advise business owners to push through the discomfort of being on camera, capture quality recordings on their phones, and upload those recordings into an app/folder so the marketing team can scale and repurpose the material.
The most logical.
Answer is.
Teaching that business owner and helping.
Them overcome the.
Uncomfortableness, that's a word, of being uncomfortable with being on camera or turning on.
Their phone and getting good.
Quality content.
Now, once.
They do that, they're off to the races. See, from that point, they. They can take that, they can go to an app that we have and they can download the information off of their phone into a folder and then we can take it and run from there. Then we can scale it, right? We can take and say, okay, you.
Had 20.
Instances this week where you went out or with somebody coming into your business and you took a recording. And it's really good because it tells a story of who you are and it lets your potential customers say, hey, these really are good people. I hear how they answer the phone and work with people on the phone or their service. People do X and.
They all this kind of stuff and they drop it.
In this folder and then we take it from there.
