Missed Call Text Back_Fixed - Swing Point Media

A short video by Jeff Harrison (Swingpoint Media) highlighting the cost of missed calls and poor phone experiences for small local businesses. Cites U.S. losses due to poor customer service and multiple statistics about unanswered calls and customer drop-off to argue that missed inbound calls (and long hold times/phone trees) substantially reduce new inquiries and revenue.
Chapters
As a small business owner, if you're overlooking this one method on how your potential customers view you, it could be costing you hundreds or even tens of thousands of dollars. What is this one item? That's what we're going to reveal today.
Hey. Welcome back. I'm Jeff Harrison with Swingpoint Media, a local marketing agency helping businesses attract more of their ideal customers. Today, I want to cover something that is happening in almost 100% of small local business. But first, I want you to switch your point of view from the business owner to that of our customer and how they see things. This one element to our customers that we are guilty of is seen as poor customer service. In the United States alone, poor customer service costs small businesses.
$83 billion. Missed calls contribute to this by this figure, by damaging customer relationships and hindering the growth of business. Now, you might say, jeff, listen, I don't miss calls. I would say, hey, good for you. Excellent. However, across the board, this is very. This is a very high percentage of calls that go unanswered. In fact, the number.
Is 62% of all incoming calls to local businesses go unanswered. Now, the stats go on to tell us that up to 60% of potential customers hang up whenever they are on hold for a long period of time or their calls simply go unanswered. I think we've all been stuck on that phone maze and know exactly how it feels. If you're using phone trees or answering machines, you may want to consider something new. Now, this group, your potential new customers, they're kind of a silent one, meaning.
96% of the time, none of them will even complain to the business owner about their poor phone experience. And 91% will simply never return. Now, here's the reality of how valuable an inbound call is to a local business. 45% of all inbound calls generate a new inquiry about the product and services you offer. So if you take a second and do the math, you begin to see the impact it has financially on your specific business.
Mark Howard of MarkHoward Coach says the cost of missed calls can cost a small business up to 50%, 50% of their annual revenue. So if old technology and the ways of answering the phone are clearly not working, what do we do? I mean, raise your hand if you know. Instant is the culture we live in today. I mean, when people call in, they want to be acknowledged right away. But the reality is the average small business owner is wearing so many hats. I mean, they're checking people in, they're stocking shelves they're doing human relations and human resources, and somewhere in all that, they're picking the kids up and taking them to soccer practice. The solution is already in your pocket. We call it Missed Call Text back. This is where you have a dedicated number so when people call and you're unable to answer it, it immediately sends them a text message. Something like, hi, this is Jeff from swingpump Media. I'm sorry I missed your call. How may I help you? And because of this instant outreach, you may have just gained instead of lost a new customer. And because so many of us would rather text than talk, this creates a window to begin building a relationship. By responding right away. The feature not only sends a message, but it will keep a history of these interactions and help track and determine just how valuable this new system, when added, can be for you and your small business. Want to learn more about Missed Call Text back, Call my number, my missed call text back number and see exactly how it works. It's like trying on a pair of shoes before you have to actually buy them. Stop losing money by not being able to pick up the phone when someone calls, or worse, leaving them on hold too long on your phone. They try my number today and then let's chat and I will share how quickly and easily we can set up your very own missed call text back number today.










