Start with the Customer’s Real Need

Jeff talks a family member out of buying an AI voice agent. They had 3,500 email contacts and needed sales calls, so email marketing made more sense. One of his clients generates six figures annually through email alone.
Chapters
A family member asked me about putting together an artificial, or excuse me, an AI voice agent for them. And my first questions were like, well, how are you gonna use it? And when they described it, I said, I don't think an AI voice agent is exactly what you want because this is for somebody who maybe has some sales or some call volume and also a need for outbound phone calling. And I said, it sounds like based on what you need, you're better off potentially as she described leveraging her email database. She has a beautiful database, about 3,500 people, and quite frankly, with a database of 3,500 people, you can generate some serious business from that process. I mean, we have a client right now that consistently does, you know, 6 figures or more every year, and all we do, all they do, is email. So, in that situation, you know, I looked at it, I met her where she was. She thought she had heard, because we talked about it in past asking before about AI voice agents, and I sent her my phone number for Tony, who's my AI voice agent, and she thought that was pretty cool and thought, okay, this is something in my business. But that wasn't the case. So here's, here's my, here's my leave today. In your business, before you lean in and give them your best shot, your motorcycle if you will, a ride, Find out if that's really what they want. You might find out that, you know what, what I have they don't need, but I know someone who can help them and I can refer them to that person.










